Jon Friedman wrote MarketWatch's media column from 1999 to 2013. Previously, he was a Wall Street reporter and columnist with Bloomberg News for six years. He also covered the financial industry for Business Week, USA Today, Investor's Business Daily and others while writing freelance articles for the Sunday New York Times Business Section. Jon is also the author of "Forget About Today: Bob Dylan's Genius for (Re)Inventing Himself, Shunning the Naysayers, and Creating a Personal Revolution," which Penguin published in August 2012. He is the co-author of "House of Cards: Inside the Troubled Empire of American Express," published by Putnam in March 1992. He profiled Emily's List founder Ellen Malcolm for The New York Times Sunday Magazine (May 2, 1993) and his freelance work has appeared in publications as diverse as The Fiscal Times, Newsmax, The Motley Fool, and Adweek. A native of Jericho, N.Y., he holds an MSJ degree from Northwestern University's Medill School of Journalism and a B.A. from Stony Brook University in New York. He lives and works in New York, N.Y.