How To Monetize Your YouTube Channel

By Amanda C. Haury | November 23, 2012 AAA
How To Monetize Your YouTube Channel

Plenty of people have discovered innovative ways to make money on the Internet. One highly-popular method of generating income from the Internet is to monetize a YouTube channel. Whether you are hosting a video blog, promoting products you sell on a website or trying to get your band some much-needed attention from music lovers on the web, monetizing a YouTube channel is an excellent way to create a strong cash flow, if you do it right. There are plenty of ways to earn money from a YouTube channel: here is a look at a few.

The YouTube Partner Program
A highly-effective way to monetize your YouTube channel is to participate in the YouTube Partner Program. This program gives contributors a chance to earn money while building and broadening an audience, and increasing their skills. In order to be eligible and maintain good standing with the YouTube Partner Program, some strict guidelines must be followed. Nevertheless, as long as the rules are abided by, the YouTube Partner Program can be an excellent opportunity for online entrepreneurs.

One of the guidelines for the YouTube Partner Program is to ensure that your content is not sexually explicit, profanity-laden or violent. Other rules include agreeing not to click on ads on your own YouTube channel. The amount of money you earn from the program largely depends on how many views you receive.

Promoting Your Business or Product
YouTube can also be used to effectively promote your business or product to an expansive audience. Many companies use YouTube to build an audience and promote their products and services. An effective way to do this is to present your online audience with a vibrant, informational video with all the pertinent information, and include a link to your website or blog. By doing this, you are directing your audience to your website, where they can purchase your merchandise and learn more about your services. This in turn increases your potential and growth.

Additionally, if your website or blog is monetized through a service such as AdSense, each visitor who is directed to your site from your YouTube channel will earn you money. By doing this, you are making your YouTube channel work for you, instead of vice versa. For optimal results, you want to make sure that you select a unique title for your video, so that it will be among one of the first hits in search engine queries.

Expanding Your Potential for Growth and Sales
Promoting your content, whether it be a company website, a music video for an unsigned indie band, a blog for a wedding coordinator or any other website, YouTube is highly-effective at expanding brand popularity and growth. With YouTube being one of the most prominent and popular websites on the Internet, it is easy to see why many people are drawn to the website and try to promote their businesses, blogs and other content there. Even if you decide to opt out of YouTube's Partner Program (and do not have a monetized blog or website), by simply diverting viewers to your website, you are helping to increase your site's potential for growth and sales.

The Bottom Line
YouTube is one of many social networking sites that you can monetize. Its members can share videos, build channels, follow others and even promote their own businesses or interests. YouTube offers its members the opportunity to build a strong network of followers and potentially cement their place in the online business world. Communicate with your followers, consider the constructive feedback in the comment section and present a positive online presence.

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