While Santa Claus is drowning in requests for Hatchimals and drones, many parents struggle to find gifts which holds lasting value. Chances are the kids will be sick of Hatchimals by April, and the drone will probably be stuck in the neighbor's tree by New Years, and the joy of these gifts is short. If you want to gift your child with something of lasting value – and teach your kid a thing or two about money management – it's time to get some stock.
TUTORIAL: Investing 101
How Does It Work?
For adults, purchasing stock is about as ceremonial as a direct deposit. It all happens on the computer screen and the only certificate you get is a receipt for the order that you print out yourself. However, there are ways to put more ceremony in this gift.
First, what are your child's interests? Do they like Disney characters? Do they love Coca-Cola? Think about those interests in terms of a company they would find interesting.
GiveAshare – which specialized in share-giving – lists the following stocks as top ten gift favorites:
- Disney (NYSE: DIS)
- Harley-Davidson (NYSE: HOG)
- Apple (NASDAQ: AAPL)
- Manchester United (NYSE: MANU)
- Coca-Cola (NYSE: KO)
- Starbucks (NASDAQ: SBUX)
- Ford Motor (NYSE: F)
- Under Armour (NYSE: UA)
- Nintendo (OTC: NTDOY)
- The Liberty Braves Group (NASDAQ: BATRA)
Where to Get It
Once you make your decision, you have a few choices. You can use an existing account with a discount broker and ask them to help you get an actual stock certificate. Another option is to purchase from an online company that specializes in gifts like this.
For instance, GiveAshare specializes in share-gifting and recipients will receive an authentic stock certificate. The company also sells frames with custom engraved plaques, education kits and T-shirts for kids which reads "I own Disney," among others.
Stockpile offers both single stocks and gift-cards which allows the recipient to chose his/her own stock.
The Bottom Line
Giving children a real, tangible way to learn about money and how to manage it is far more valuable than the year's hottest gifts. That may be why the gift of just one share of stock is an idea that has withstood the test of time.