It's a safe parlor bet to say there's at least one Procter & Gamble (NYSE:PG) product in every home in America. The company is a consumer products Goliath, with brands like Tide, Bounty, Pampers, Head & Shoulders, Gillette, Olay, Crest, Oral-B, Dawn, Downy and Duracell (whew!). P&G's long-term strategy is to only compete in markets where it has a No.1 or No.2 market share, and pare off products when it can't obtain that leadership position. Having a top market share allows PG to easily raise product prices when the cost to produce items rises.
PG also has a 3% dividend yield and a low P/E multiple of 13 times earnings - below the stock market average.