Consumer/Non-Cyclical Stocks, Including Starbucks, Making Big Moves on December 4, 2012

After the morning's trading, the Nasdaq is down 0.5%, the S&P 500 has fallen 0.3% and the Dow has remained steady.

On a quiet day for the market overall so far, the Consumer/Non-Cyclical sector (XLP) has slipped 0.1% and its biggest movers are currently:

Company	Market Cap	Percentage Change
Monster (Nasdaq:MNST)	$8.89 billion	-1.9%
BRF Brasil Foods (NYSE:BRFS)	$15.84 billion	+1.5%
USANA Health Sciences (NYSE:USNA)	$606.5 million	+1.4%
Annies (NYSE:BNNY)	$625.3 million	-1.4%
Smithfield Foods (NYSE:SFD)	$3.32 billion	+1.3%
Starbucks (Nasdaq:SBUX)	$38.51 billion	-1.3%
Compania Cervecerias Unidas S.A (NYSE:CCU)	$4.6 billion	+1.2%

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Monster (Nasdaq:MNST) has fallen 1.9% and is currently trading at $50.87 per share. At 625,626 shares, the company's volume so far today is 0.2 times the current daily average.

BRF Brasil Foods (NYSE:BRFS) is up 1.5% to reach a current price of $18.49 per share. This morning, the company is trading a volume of 263,012 shares.

After rising 1.4%, USANA Health Sciences (NYSE:USNA) is currently trading at a share price of $42.62. The company's volume is currently 90,315 shares for the day, with trading activity in keeping with yesterday's.

After a decline of 1.4%, Annies (NYSE:BNNY) has hit a share price of $36.02. The company is currently trading a volume of 44,726 shares. This is 0.1 times the average volume over the last three months.

Rising 1.3%, Smithfield Foods (NYSE:SFD) is currently trading at $22.52 per share. At one million shares, the company's volume so far today is 0.7 times the average daily volume.

Starbucks (Nasdaq:SBUX) is down 1.3% to reach $51.12 per share. The company is currently trading a volume of 2.1 million shares.

Compania Cervecerias Unidas S.A (NYSE:CCU) has risen 1.2% to hit a current price of $73.05 per share. So far today, the company's volume is 15,575 shares, with trading activity in keeping with yesterday's.

The Bottom Line The nature of the market is such that stocks will have good days and bad days. Daily stock performance should be weighed against historical performance and put in context of the market overall. However, these fundamental metrics must be analyzed with historic data, industry information in addition to firm specific financial statements.