Advertising Agencies

  1. 4 Effects of Adblock in Mobile

    Learn about the rise in ad-blocking technology in relation to mobile devices. Discover ...
  2. Digital Advertising Is The Future, But Why? (ZNGA, ...

    Digital advertising has outgrown the internet.
  3. How is Programmatic Advertising Changing Media?

    Understand what programmatic advertising is as well as the technology that drives ...
  4. Mobile Ad Competitors: Facebook Vs. Google

    Facebook and Google are locked in a heated battle in the mobile advertising sweepstakes. ...
  5. Do's & Don'ts Of Digital Marketing

    Digital marketing is not as scary or as complex as it is often made out to be, but ...
  6. Trends And Growth In The Digital Advertising ...

    The rapidly expanding digital advertising industry is leading a shift towards content ...
  1. 4 Effects of Adblock in Mobile

    Learn about the rise in ad-blocking technology in relation to mobile devices. Discover ...
  2. Digital Advertising Is The Future, But Why? (ZNGA, ...

    Digital advertising has outgrown the internet.
  3. Mobile Ad Competitors: Facebook Vs. Google

    Facebook and Google are locked in a heated battle in the mobile advertising sweepstakes. ...
  4. Do's & Don'ts Of Digital Marketing

    Digital marketing is not as scary or as complex as it is often made out to be, but ...
  5. Trends And Growth In The Digital Advertising ...

    The rapidly expanding digital advertising industry is leading a shift towards content ...
  6. The World's Top 10 Mobile Ad Companies

    There is a plethora of mobile ad companies ready to help with your ads for a cut ...
  1. How has the Internet contributed to the long tail theory of marketing?

    Learn how the Internet has contributed to the long-tail theory of marketing and how this strategy is being applied by modern ...
  2. Why does an investor need to understand the click-through rate in the Internet sector?

    Understand what a click-through rate measures, and learn why an investor should be interested in the click-through rate of ...
  3. Why is brand equity considered an intangible asset?

    Brand equity is an intangible asset because the value of the brand is not a physical asset and is instead determined by consumer ...
Hot Definitions
  1. Derivative

    A security with a price that is dependent upon or derived from one or more underlying assets.
  2. Fiduciary

    A fiduciary is a person who acts on behalf of another person, or persons to manage assets.
  3. Sharpe Ratio

    The Sharpe Ratio is a measure for calculating risk-adjusted return, and this ratio has become the industry standard for such ...
  4. Death Taxes

    Taxes imposed by the federal and/or state government on someone's estate upon their death. These taxes are levied on the ...
  5. Retained Earnings

    Retained earnings is the percentage of net earnings not paid out as dividends, but retained by the company to be reinvested ...
  6. Demand Elasticity

    In economics, the demand elasticity refers to how sensitive the demand for a good is to changes in other economic variables. ...
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