Marketing

  1. GRPN: How Groupon's Stock Price Rose 26% in 6 ...

    Groupon's stock price has been climbing higher over the last six months as investors ...
  2. Why Financial Planning Seminars Are Great for ...

    Financial advisors can hold seminars to attract new clients. Learn about the types ...
  3. An Example of an Advisor's Successful Marketing ...

    With more investors using social media, financial advisors are moving their marketing ...
  4. How to Sell Life Insurance Online

    Life insurance brokers can increase sales by marketing online. However, no website ...
  5. Advisors: How to Reach Clients With Hashtags

    Hashtags are a valuable discovery tool in your social media strategy—as long as you're ...
  6. 3M to Focus on 'Core' Assets (MMM)

    The 3M Company has sold its temporary protective films assets to Pregis LLC for an ...
  1. GRPN: How Groupon's Stock Price Rose 26% in 6 ...

    Groupon's stock price has been climbing higher over the last six months as investors ...
  2. 3M to Focus on 'Core' Assets (MMM)

    The 3M Company has sold its temporary protective films assets to Pregis LLC for an ...
  3. Conscious Capitalism

    A way of thinking about capitalism and business that better reflects the current ...
  4. The Cost of Buying a Wendy's Franchise (WEN)

    Learn about the financial requirements associated with opening or buying a Wendy's ...
  5. The Brand and Business of Beyoncé Knowles (PEP, ...

    Discover why Beyonce is a global brand. Find out about her business investments, ...
  6. Twitter Launches Hail Mary With NFL Streaming ...

    NFL fans may sign on to Twitter's website to watch the games, but how many of those ...
  1. Is a financial advisor allowed to pay a referral fee?

    Understand how financial advisors can legally pay a referral fee to someone for soliciting business, and learn the regulations ...
  2. How does a long tail become profitable?

    Understand what the long tail concept is and who pioneered it. Learn how a company using a long tail strategy becomes profitable.
  3. How do companies with a large product portfolio use BCG Analysis?

    Understand what BCG analysis is, and learn how companies use the BCG Matrix to analyze the performance of their product portfolios.
  4. What are the similarities between product differentiation and product positioning?

    Learn how two marketing strategies, product differentiation and product positioning, are similar and work together to effectively ...
  1. 5 Evolving Corporate Logos

    Logos create the foundation for the image of the entire company. They signify to ...
Hot Definitions
  1. Trickle-Down Theory

    An economic idea which states that decreasing marginal and capital gains tax rates - especially for corporations, investors ...
  2. Derivative

    A security with a price that is dependent upon or derived from one or more underlying assets.
  3. Fiduciary

    A fiduciary is a person who acts on behalf of another person, or persons to manage assets.
  4. Sharpe Ratio

    The Sharpe Ratio is a measure for calculating risk-adjusted return, and this ratio has become the industry standard for such ...
  5. Death Taxes

    Taxes imposed by the federal and/or state government on someone's estate upon their death. These taxes are levied on the ...
  6. Retained Earnings

    Retained earnings is the percentage of net earnings not paid out as dividends, but retained by the company to be reinvested ...
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