Advertising Club Of New York

AAA

DEFINITION of 'Advertising Club Of New York'

The main organization for communications professionals in New York. It offers its members a forum for career development, networking, exchanging of ideas and the recognition of excellence. The Advertising Club of New York traces its origins back to 1896, when a group of business people who called themselves the Sphinx Club met regularly to discuss the advertising business. It became the Advertising Men's League in 1906, and subsequently the Advertising Club of New York in 1915. Also known as the AD Club.

INVESTOPEDIA EXPLAINS 'Advertising Club Of New York'

The Advertising Club of New York developed the first formal educational program about advertising in 1906, when it launched a series of talks at New York University. Another first to its credit is the "truth in advertising" practice, through the formation of the Advertising Vigilance Committee in 1911, which later became the Better Business Bureau.

RELATED TERMS
  1. Advertising Association Of The ...

    A regional advertising group based on the American West Coast ...
  2. Adweek

    A weekly publication covering trends and issues in advertising. ...
  3. Advertising Federation Of America ...

    A regional advertising group based on the U.S. East Coast that ...
  4. Advertising Budget

    An estimation of a company's promotional expenditures over a ...
  5. Comparative Advertising

    A marketing strategy in which a company shows how its product ...
  6. Advertising-To-Sales Ratio

    A measurement of the effectiveness of an advertising campaign ...
RELATED FAQS
  1. What should be included in a restaurant business model?

    The most important elements of a restaurant business model include the restaurant's unique value proposition, menu choices, ... Read Full Answer >>
  2. What do you need to know to create a business model?

    A business model lays out the idea for a business, along with the step-by-step plan for making the business profitable. To ... Read Full Answer >>
  3. What's the biggest sports endorsement deal ever signed?

    According to Forbes, basketball player Derrick Rose holds the largest endorsement deal as of 2014; the deal is for more than ... Read Full Answer >>
  4. What level of return on assets should an investor look for in the insurance sector?

    Marketing plays an important role to a company in the utilities sector. Many people fail to understand why utility companies ... Read Full Answer >>
  5. How does the always be closing (ABC) strategy benefit a salesperson's sales funnel?

    It is good practice in sales to always be closing, because it's common for a salesperson's sales funnel to be leaky. When ... Read Full Answer >>
  6. What factors should a company consider when creating a marketing budget?

    As organizations grow and new entrants to the market appear, companies must continuously stay relevant in consumers' minds. ... Read Full Answer >>
Related Articles
  1. Home & Auto

    Don't Be Misled By Investment Advertising

    Investment companies and brokers want to sell. Unfortunately, this can result in promotional material that is not entirely frank, or far worse, truly misleading.
  2. Professionals

    Advertising, Crocodiles And Moats

    Memorable advertising is a brick in the fortress that keeps competitors at bay.
  3. Economics

    Financial Media 4-1-1 For Investors

    Cut through the information clutter and decipher the useful news from the useless.
  4. Professionals

    The Lucrative World Of Third-Party Marketing

    Hedge funds don't sell themselves. Marketing experts reel in the big fish.
  5. Personal Finance

    The Top 6 Companies Owned By Google

    Google owns an incredible number of companies. These are its top six acquisitions.
  6. Professionals

    Why Advisors Should Focus on Relationships

    Successful financial advisors share a secret: It's about the people, not the numbers.
  7. Investing

    A Look Into The Digital Advertising Industry

    Digital advertising has outgrown the internet.
  8. Personal Finance

    The Top 11 Companies Owned By Facebook

    These 11 acquisitions show how big, and how rich, Facebook has become.
  9. Entrepreneurship

    What's the Verdict on START-UP NY?

    START-UP NY is an initiative designed to attract companies to New York State by giving them 10 years of tax breaks. Sounds good, but is it a success?
  10. Investing

    Do's & Don'ts Of Digital Marketing

    Digital marketing is not as scary or as complex as it is often made out to be, but there are certain best practices that you should follow to make it work.

You May Also Like

Hot Definitions
  1. Covered Call

    An options strategy whereby an investor holds a long position in an asset and writes (sells) call options on that same asset ...
  2. Butterfly Spread

    A neutral option strategy combining bull and bear spreads. Butterfly spreads use four option contracts with the same expiration ...
  3. Unlevered Beta

    A type of metric that compares the risk of an unlevered company to the risk of the market. The unlevered beta is the beta ...
  4. Moving Average - MA

    A widely used indicator in technical analysis that helps smooth out price action by filtering out the “noise” from random ...
  5. Yield Curve

    A line that plots the interest rates, at a set point in time, of bonds having equal credit quality, but differing maturity ...
  6. Productivity

    An economic measure of output per unit of input. Inputs include labor and capital, while output is typically measured in ...
Trading Center