Advertising Club Of New York

AAA

DEFINITION of 'Advertising Club Of New York'

The main organization for communications professionals in New York. It offers its members a forum for career development, networking, exchanging of ideas and the recognition of excellence. The Advertising Club of New York traces its origins back to 1896, when a group of business people who called themselves the Sphinx Club met regularly to discuss the advertising business. It became the Advertising Men's League in 1906, and subsequently the Advertising Club of New York in 1915. Also known as the AD Club.

INVESTOPEDIA EXPLAINS 'Advertising Club Of New York'

The Advertising Club of New York developed the first formal educational program about advertising in 1906, when it launched a series of talks at New York University. Another first to its credit is the "truth in advertising" practice, through the formation of the Advertising Vigilance Committee in 1911, which later became the Better Business Bureau.

RELATED TERMS
  1. Advertising Association Of The ...

    A regional advertising group based on the American West Coast ...
  2. Advertising Federation Of America ...

    A regional advertising group based on the U.S. East Coast that ...
  3. Adweek

    A weekly publication covering trends and issues in advertising. ...
  4. Advertising Budget

    An estimation of a company's promotional expenditures over a ...
  5. Comparative Advertising

    A marketing strategy in which a company shows how its product ...
  6. Advertising-To-Sales Ratio

    A measurement of the effectiveness of an advertising campaign ...
Related Articles
  1. Home & Auto

    Don't Be Misled By Investment Advertising

    Investment companies and brokers want to sell. Unfortunately, this can result in promotional material that is not entirely frank, or far worse, truly misleading.
  2. Professionals

    Advertising, Crocodiles And Moats

    Memorable advertising is a brick in the fortress that keeps competitors at bay.
  3. Economics

    Financial Media 4-1-1 For Investors

    Cut through the information clutter and decipher the useful news from the useless.
  4. Professionals

    The Lucrative World Of Third-Party Marketing

    Hedge funds don't sell themselves. Marketing experts reel in the big fish.
  5. Personal Finance

    For a company, is it more important to lower costs or increase revenue?

    Examine the question of whether a company's desire for increased profitability is better served by focusing on cutting costs or on increasing revenue.
  6. Over the past 10 years, advertising strategies have evolved as a result of technological development as the internet has provided new channels for advertisers to reach a larger audience.
    Personal Finance

    How The Internet Web Ad Industry Works

    Over the past 10 years, advertising strategies have evolved as a result of technological development as the internet has provided new channels for advertisers to reach a larger audience.
  7. For two years, Tinder has been able to stay afloat without relying on any kind of revenue stream. Now, the free match-making mobile app is exploring a new money-making model in an effort to cash in on the international $2 billion-a-year online dating industry.
    Personal Finance

    Tinder to Start Swiping for Cash?

    For two years, Tinder has been able to stay afloat without relying on any kind of revenue stream. Now, the free match-making mobile app is exploring a new money-making model in an effort to cash ...
  8. As technology has evolved, the landscape of the music industry has changed from radio broadcasts to mp3 and now streaming services.
    Entrepreneurship

    Will Pandora And Spotify Disrupt Music Royalties?

    As technology has evolved, the landscape of the music industry has changed from radio broadcasts to mp3 and now streaming services.
  9. Personal Finance

    How does Kickstarter make money?

    Learn how Kickstarter earns its profits, and how users raise money to get the funding they need to make their grand plans reach fruition.
  10. Investing Basics

    How does Twitter (TWTR) make money?

    Learn how Twitter earns revenue, including the company's use of three targeted advertising streams and data farming and licensing.

You May Also Like

Hot Definitions
  1. Christmas Club

    A short-term savings account that usually pays out the full account balance to its account holders once each year, right ...
  2. Boston Snow Indicator

    A market theory that states that a white Christmas in Boston will result in rising stock prices for the following year. For ...
  3. Christmas Island Dollar

    The former currency of Christmas Island, an Australian island in the Indian Ocean that was discovered on December 25, 1643. ...
  4. Santa Claus Rally

    A surge in the price of stocks that often occurs in the week between Christmas and New Year's Day. There are numerous explanations ...
  5. Commodity

    1. A basic good used in commerce that is interchangeable with other commodities of the same type. Commodities are most often ...
  6. Deferred Revenue

    Advance payments or unearned revenue, recorded on the recipient's balance sheet as a liability, until the services have been ...
Trading Center