Average Qualitative Opinion - AQO


DEFINITION of 'Average Qualitative Opinion - AQO'

A number that summarizes investment analysts' ratings for a particular security. The AQO is a way of expressing buy, hold and sell opinions numerically. This numerical rating attempts to encapsulate all of the information contained in an analyst report, including a company's financials, industry financials and the security's target price for the next 12 to 24 months.

BREAKING DOWN 'Average Qualitative Opinion - AQO'

Investment analysts provide their opinions of a security's current market value and the direction it may be headed. Then they recommend that investors take a specific action based on those opinions. Analysts provide a valuable service that saves investors time and provides them with expert insights. However, investors still need to exercise judgment in considering AQOs and other investment research that is aimed at a broad audience and doesn't reflect an individual investor's goals, time horizon or risk tolerance.

  1. Hold

    An analyst's recommendation to neither buy nor sell a security. ...
  2. Analyst

    A financial professional who has expertise in evaluating investments ...
  3. Buy

    1. A recommendation to purchase a specific security. A buy rating ...
  4. Sell

    The process of liquidating an asset in exchange for cash. The ...
  5. Rating

    1. An evaluation of a corporate or municipal bond's relative ...
  6. Dead Cat Bounce

    A temporary recovery from a prolonged decline or bear market, ...
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