Baby Boomer

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Dictionary Says

Definition of 'Baby Boomer'

A person who was born between 1946 and 1964. The baby boomer generation makes up a substantial portion of the North American population. Representing nearly 20% of the American public, baby boomers have a significant impact on the economy. As a result, baby boomers are often the focus of marketing campaigns and business plans.
Investopedia Says

Investopedia explains 'Baby Boomer'

After the end of World War II, birth rates across the world spiked. The explosion of new infants became known as the baby boom. During the boom, an estimated 77 million babies were born in the United States alone! The large increase in population produced a substantial rise in demand for consumer goods, stimulating the post-war economy.

Articles Of Interest

  1.

    How Baby Boomers Will Change The Way Others Retire

    Generation X and Generation Y still have many lessons to learn from their elders, including how to make the most of retirement in the 21st century. Find out what retirement trends baby boomers ...

  2. Why Some Kids Never Leave The Nest

    Giving your children a free ride can be costly for both of you.

  3. How To Maximize Returns By Choosing The Self-Directed Option

    Make sure your 401(k) plan has the self-directed option to ensure that your retirement is as comfortable as possible.

  4. Bursting Boomers' Inheritance Dreams

    Waiting for a big payload from an aging relative? The chance of cashing in is lower than you think.

  5. The Generation Gap

    Studies suggest that young workers may not be able to retire comfortably - or at all.

  6. Top 10 Investments For Baby Boomers

    Find out which investments are most likely to help you achieve your post-work income goals.

  7. Boomer Bankruptcy Strains Retirement

    Having to file for bankruptcy adds risk and steals the luster from your golden years.

  8. Healthy Survival Guide For Sandwiched Boomers

    Caring for children and parents is squeezing baby boomers' finances. Find out how to cope.

  9. Generational Marketing: Harvest The Whole Family Tree

    Attract new clients by tailoring your message to specific age groups.

  10. The Changing Wealth Demographic (And How To Leverage It)

    Take these steps and you'll be first in line when young investors start looking for professional financial services help.
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