Collaborative Commerce - C-commerce

DEFINITION of 'Collaborative Commerce - C-commerce'

Optimization of supply and distribution channels in order to capitalize upon the global economy and use new technology efficiently.

BREAKING DOWN 'Collaborative Commerce - C-commerce'

A new focus for organizations attempting to become more profitable and competitive. Collaboration promotes fresh views of suppliers, competitors and customers. The goal is for a business to move away from production and sales, shifting towards the integration of various businesses.

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RELATED FAQS
  1. What are some ways to make a distribution channel more efficient?

    Understand what a distribution channel is and how companies use them to move product. Learn how to make a distribution channel ... Read Answer >>
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    Find out how distribution channels are commonly organized, and learn about the most important elements in the distribution ... Read Answer >>
  3. What are the advantages of having fewer distribution channels?

    Understand what a distribution channel is and how companies leverage them to sell products. Learn about the advantages of ... Read Answer >>
  4. How does a company efficiently keep track of its distribution channels?

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  5. What is the difference between a direct and an indirect distribution channel?

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    Learn more about backward vertical integration and the disadvantages of this business strategy for some small and midsized ... Read Answer >>
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