Commercialization

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Dictionary Says

Definition of 'Commercialization'

The process by which a new product or service is introduced into the general market. Commercialization is broken into phases, from the initial introduction of the product through its mass production and adoption. It takes into account the production, distribution, marketing, sales and customer support required to achieve commercial success. As a strategy, commercialization requires that a business develop a marketing plan, determine how the product will be supplied to the market and anticipate barriers to success.
Investopedia Says

Investopedia explains 'Commercialization'

The process of commercialization is likened to a funnel. At the widest part are the many ideas that a company might have for launching a product. As the funnel narrows, the company weeds out ideas based on logistics and costs, consumer and economic trends, and feasibility. Commercialization is part of a larger feedback loop for a product, as the ultimate introduction of the product into the market may require adjustments to the process.
Search results for

'Commercialization'

  • A123 Needs To Recharge

    http://stocks.investopedia.com/stock-analysis/2010/A123-Needs-To-Recharge-AONE-NAV-PC-HEV-JCI0812.aspx
    ... do es not seem like it will be nearly enough to last until the company becomes cash
    flow positive, unless the company can secure commercialization deals that ...

  • 9 Stocks With Bullish Sentiment

    http://stocks.investopedia.com/stock-analysis/2012/9-Stocks-With-Bullish-Sentiment-KIOR-LEAP-CMLS-PCRX-VPRT0216.aspx
    ... (Nasdaq: PCRX): Engages in the development, commercialization, and manufacture of
    pharmaceutical products for hospitals and ambulatory surgery centers. ...

  • How To Do Qualitative Analysis On Biotech Companies

    http://www.investopedia.com/articles/stocks/11/qualitative-analysis-biotech-companies.asp
    ... development, a biotech company will be held back from reaching its full potential
    unless it can find partners to help fund clinical trials and commercialization ...

  • The Pros And Cons Of Internet Banks

    http://www.investopedia.com/articles/pf/11/benefits-and-drawbacks-of-internet-banks.asp
    ... TUTORIAL: Everything You Need To Know About Personal Banking The Evolution of Online
    Banking As commercialization of the internet evolved in the early 1990s ...

  • Getting Drugged On Growth

    http://stocks.investopedia.com/stock-analysis/2011/Getting-Drugged-On-Growth-FRX-VRTX-PFE-TEVA0706.aspx
    ... The company has no net debt on the balance sheet and commercialization of any of
    its top candidates would be enough to propel growth for years. ...

  • No deCODE Needed - Just Say No

    http://stocks.investopedia.com/stock-analysis/2008/No_deCODE_Needed_-_Just_Say_No_DCGN_ILMN.aspx
    ... The deal promised $70 million in research funding and $130 million in scheduled
    payouts for reaching certain commercialization milestones. ...

  • Vertex Needs A Relaxation Shot

    http://stocks.investopedia.com/stock-analysis/2008/Vertex-Needs-A-Relaxation-Shot-VRTX1219.aspx
    ... Vertex Pharmaceuticals Incorporated (Nasdaq:VRTX), a company engaged in the discovery,
    development, and commercialization of small molecule drugs, has seen a ...

  • Mergers and Acquisitions: Introduction | Investopedia

    http://www.investopedia.com/university/mergers/
    ... rated European equities analyst at London-based Old Mutual Securities, and led new
    venture development at a major technology commercialization consulting group ...

  • Mergers and Acquisitions: Introduction | Investopedia

    http://www.investopedia.com/university/mergers/default.asp
    ... rated European equities analyst at London-based Old Mutual Securities, and led new
    venture development at a major technology commercialization consulting group ...

  • Wait For The Winter Smartphone Bargains

    http://stocks.investopedia.com/stock-analysis/2009/Wait-For-The-Winter-Smartphone-Bargains-RIMM-NOK-PALM-AAPL-MOT-DELL-GOOG0903.aspx
    ... rated European equities analyst at London-based Old Mutual Securities, and led new
    venture development at a major technology commercialization consulting group ...

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