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Investopedia explains 'Cash Return On Gross Investment - CROGI'
CROGI is one of numerous measurements that can be used to assess the value of a corporation. Other measurements include discounted free cash flow, economic value added, enterprise value, return on capital employed and return on net assets, to name a few. Each of these measurements is calculated using a subset of the numbers companies report in their financial statements, such as revenues, expenses, debt and taxes.
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