Investopedia explains 'Dollar Volume Liquidity'
When there is a high level of investor interest and a stock or ETF is traded on a major exchange, it will tend to be highly liquid. High dollar volume liquidity is generally a positive sign, but investors employing certain strategies, such as trying to get into a stock before it becomes popular, might actually prefer stocks with low dollar volume liquidity. Another way of looking at the ease of buying and selling a stock is share volume liquidity, which is simply the number of shares traded in a day.
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