Foot Traffic

AAA

DEFINITION of 'Foot Traffic'

The presence and movement of people walking around in a particular space. Foot traffic is important to many types of businesses, particularly retail establishments, as higher foot traffic can lead to higher sales. Strategies businesses can use to increase their foot traffic include holding grand openings and other promotional events such as demonstrations, giveaways, sales and charitable fundraisers.

INVESTOPEDIA EXPLAINS 'Foot Traffic'

Foot traffic is also an important consideration in urban planning. If an area is or is expected to become popular with pedestrians, planners will want to ensure proper design and placement of buildings along with safety factors to protect pedestrians from vehicles such as street trees, crosswalks and extended curbs.



RELATED TERMS
  1. Customer To Customer (C2C)

    A business model that facilitates an environment where customers ...
  2. Pop-Up Retail

    A retail store that is opened temporarily to take advantage of ...
  3. CBI Realized Sales

    An accurate early indicator of monthly retail sales in the U.K. ...
  4. Same-Store Sales

    A statistic used in retail industry analysis that compares the ...
  5. Revolving Credit

    A line of credit where the customer pays a commitment fee and ...
  6. Customer Relationship Management ...

    The principles, practices, and guidelines that an organization ...
Related Articles
  1. Entrepreneurship

    Small Business: Speed Up Receivables ...

  2. Professionals

    How To Target Ideal Customers

  3. Options & Futures

    Whom Should Corporations Please?

  4. Entrepreneurship

    10 Breakout Ideas For Small Businesses ...

Hot Definitions
  1. Capitulation

    When investors give up any previous gains in stock price by selling equities in an effort to get out of the market and into ...
  2. Turkey

    Slang for an investment that yields disappointing results or turns out worse than expected. Failed business deals, securities ...
  3. Conduit Issuer

    An organization, usually a government agency, that issues municipal securities to raise capital for revenue-generating projects ...
  4. Financing Entity

    The party in a financing arrangement that provides money, property, or another asset to an intermediate entity or financed ...
  5. Hyperinflation

    Extremely rapid or out of control inflation. There is no precise numerical definition to hyperinflation. Hyperinflation is ...
  6. Gross Rate Of Return

    The total rate of return on an investment before the deduction of any fees or expenses. The gross rate of return is quoted ...
Trading Center