Foot Traffic

AAA

DEFINITION of 'Foot Traffic'

The presence and movement of people walking around in a particular space. Foot traffic is important to many types of businesses, particularly retail establishments, as higher foot traffic can lead to higher sales. Strategies businesses can use to increase their foot traffic include holding grand openings and other promotional events such as demonstrations, giveaways, sales and charitable fundraisers.

INVESTOPEDIA EXPLAINS 'Foot Traffic'

Foot traffic is also an important consideration in urban planning. If an area is or is expected to become popular with pedestrians, planners will want to ensure proper design and placement of buildings along with safety factors to protect pedestrians from vehicles such as street trees, crosswalks and extended curbs.



RELATED TERMS
  1. Customer To Customer (C2C)

    A business model that facilitates an environment where customers ...
  2. Pop-Up Retail

    A retail store that is opened temporarily to take advantage of ...
  3. CBI Realized Sales

    An accurate early indicator of monthly retail sales in the U.K. ...
  4. Customer Relationship Management ...

    The principles, practices, and guidelines that an organization ...
  5. Retail Sales

    An aggregated measure of the sales of retail goods over a stated ...
  6. Same-Store Sales

    A statistic used in retail industry analysis that compares the ...
Related Articles
  1. Small Business: Speed Up Receivables ...
    Entrepreneurship

    Small Business: Speed Up Receivables ...

  2. How To Target Ideal Customers
    Professionals

    How To Target Ideal Customers

  3. Whom Should Corporations Please?
    Options & Futures

    Whom Should Corporations Please?

  4. 10 Breakout Ideas For Small Businesses ...
    Entrepreneurship

    10 Breakout Ideas For Small Businesses ...

comments powered by Disqus
Hot Definitions
  1. Correlation

    In the world of finance, a statistical measure of how two securities move in relation to each other. Correlations are used ...
  2. Letter Of Credit

    A letter from a bank guaranteeing that a buyer's payment to a seller will be received on time and for the correct amount. ...
  3. Due Diligence - DD

    1. An investigation or audit of a potential investment. Due diligence serves to confirm all material facts in regards to ...
  4. Certificate Of Deposit - CD

    A savings certificate entitling the bearer to receive interest. A CD bears a maturity date, a specified fixed interest rate ...
  5. Days Sales Of Inventory - DSI

    A financial measure of a company's performance that gives investors an idea of how long it takes a company to turn its inventory ...
  6. Accounts Payable - AP

    An accounting entry that represents an entity's obligation to pay off a short-term debt to its creditors. The accounts payable ...
Trading Center