Forrester Research Customer Experience Index

AAA

DEFINITION of 'Forrester Research Customer Experience Index'

Forrester Research, a technology and market research company, publishes its Customer Experience Index (CxPi). The CxPi is based on evaluations from nearly 5,000 U.S. consumers about their interactions with a variety of companies across three areas - meeting needs, being easy to work with and enjoyability. The 2010 CxPi ranked 133 organizations across 14 industries.

INVESTOPEDIA EXPLAINS 'Forrester Research Customer Experience Index'

The 14 industries covered in the 2010 CxPi were - airlines, banks, credit card providers, health plans, hotels, insurance firms, internet service providers, investment firms, parcel shipping services, PC manufacturers, retailers, TV service providers, utilities, and wireless carriers. Barnes & Noble took the top spot in the 2010 CxPi for the second year in a row.

RELATED TERMS
  1. Customer Service

    The process of ensuring customer satisfaction with a product ...
  2. Relationship Manager

    A professional who works to improve a firm's relationships with ...
  3. Corporate Culture

    The beliefs and behaviors that determine how a company's employees ...
  4. Index

    A statistical measure of change in an economy or a securities ...
  5. Brand Equity

    The value premium that a company realizes from a product with ...
  6. Market Index

    An aggregate value produced by combining several stocks or other ...
Related Articles
  1. How do name-brand products compete with ...
    Investing

    How do name-brand products compete with ...

  2. Understanding The Consumer Confidence ...
    Economics

    Understanding The Consumer Confidence ...

  3. Consumer Confidence: A Killer Statistic
    Retirement

    Consumer Confidence: A Killer Statistic

  4. What PayPal’s Split From EBay Means ...
    Investing News

    What PayPal’s Split From EBay Means ...

comments powered by Disqus
Hot Definitions
  1. Certificate Of Deposit - CD

    A savings certificate entitling the bearer to receive interest. A CD bears a maturity date, a specified fixed interest rate ...
  2. Days Sales Of Inventory - DSI

    A financial measure of a company's performance that gives investors an idea of how long it takes a company to turn its inventory ...
  3. Accounts Payable - AP

    An accounting entry that represents an entity's obligation to pay off a short-term debt to its creditors. The accounts payable ...
  4. Ratio Analysis

    Quantitative analysis of information contained in a company’s financial statements. Ratio analysis is based on line items ...
  5. Days Payable Outstanding - DPO

    A company's average payable period. Calculated as: ending accounts payable / (cost of sales/number of days).
  6. Net Sales

    The amount of sales generated by a company after the deduction of returns, allowances for damaged or missing goods and any ...
Trading Center