Definition of 'Game Changer'
1. A person who is a visionary.
2. A company that alters its business strategy and conceives an entirely new business plan. This type of company switches up and forms a new business strategy in order to compete directly or indirectly with competitors. A game changer changes the way that something is done, thought about or made.
Investopedia explains 'Game Changer'
1. A game changer has new and different ideas that stand out from the crowd. This person has an idea that completely changes the way a situation develops. Companies employ this tactic to create ideas or events that change the outcome of a plan. 2. A visionary strategist uses creative innovation to alter their business plans, or conceives an entirely new plan by exploring new locations and different products.