What is a 'Game Changer'
1. A person who is a visionary. 2. A company that alters its business strategy and conceives an entirely new business plan. This type of company switches up and forms a new business strategy in order to compete directly or indirectly with competitors. A game changer changes the way that something is done, thought about or made.
BREAKING DOWN 'Game Changer'Game changers are people or organizations that see a new way to complete a task that is more efficient than the traditional methods. These innovations open up a new avenue of economic growth and transform the image of the industry. Big leaders with big ideas are commonplace throughout the business world as every manager strives to become a game changer in their respective field.
Jeff Bezos: Retail Game Changer
Billionaire and Amazon.com, Inc. Chief Executive Officer (CEO), Jeff Bezos, is a widely recognized as a game changer for what the executive has managed to do with Amazon over the past couple of decades. Bezos founded the company, originally name Cadabra, in 1994 and officially launched Amazon.com in 1995.
Amazon.com started as a little book e-commerce website during the Internet Boom of the late-1990s to becoming a disruptor to the retail industry itself. Bezos’s leadership continues to drive Amazon.com to new heights, as the company continues to invest in new game changing technologies, such as drone deliveries.
Elon Musk Brings the Electric Car Into Demand
Tesla Motors founder and CEO, Elon Musk, is another entrepreneurial individual that is seen as a game changer. Musk founded Tesla in 2003 with high ambitions of being a game changer in the auto industry. Over a decade later, Tesla has effectively brought the electric car into modern times by using high-powered lithium-ion batteries to power the car rather than gasoline.
Musk predicts Tesla will be able to produce 500,000 cars per year by 2020. While Musk's vision is often criticized when it comes to Tesla production, Teslas emergence in the electric car market is causing others to scramble and try to catch up to Tesla’s impressive lead.
Visionary leaders with game changing ideas continue to create innovative new paths to change the status quo. While achieving game changing levels is a long-term achievement that takes time, determination, and the ability to ride out the uncertainties that you or your company will face along the way. However, learning from visionary leadership and the anatomy of game changing companies, entrepreneurs can find new tactics, ways of thinking, and other characteristics that make up a game changer or industry disruptor.