Gross Sales

AAA

DEFINITION of 'Gross Sales'

A measure of overall sales that isn't adjusted for customer discounts or returns, calculated simply by adding all sales invoices, and not including operating expenses, cost of goods sold, payment of taxes, or any other charge.

INVESTOPEDIA EXPLAINS 'Gross Sales'

Gross sales is usually an important measure for those companies in the consumer retail industry. It measures the amount of product that a company sells relative to its competitors, and can also reflect consumer spending habits.

RELATED TERMS
  1. Doorbuster

    A marketing and sales strategy retailers use to get a high volume ...
  2. Average Selling Price - ASP

    The price a certain class of good or service is typically sold ...
  3. Cost Of Goods Sold - COGS

    The direct costs attributable to the production of the goods ...
  4. Expense

    1. The economic costs that a business incurs through its operations ...
  5. Gross Income

    1. An individual's total personal income before taking taxes ...
  6. Like-For-Like Sales

    A comparison of this year's sales to last year's sales in a particular ...
Related Articles
  1. Great Expectations: Forecasting Sales ...
    Fundamental Analysis

    Great Expectations: Forecasting Sales ...

  2. Understanding The Income Statement
    Forex Education

    Understanding The Income Statement

  3. Doing More With Less: The Sales-Per-Employee ...
    Investing

    Doing More With Less: The Sales-Per-Employee ...

  4. Material Adverse Effect A Warning Sign ...
    Markets

    Material Adverse Effect A Warning Sign ...

comments powered by Disqus
Hot Definitions
  1. Last In, First Out - LIFO

    An asset-management and valuation method that assumes that assets produced or acquired last are the ones that are used, sold ...
  2. Ghosting

    An illegal practice whereby two or more market makers collectively attempt to influence and change the price of a stock. ...
  3. Elasticity

    A measure of a variable's sensitivity to a change in another variable. In economics, elasticity refers the degree to which ...
  4. Tangible Common Equity - TCE

    A measure of a company's capital, which is used to evaluate a financial institution's ability to deal with potential losses. ...
  5. Yield To Maturity (YTM)

    The rate of return anticipated on a bond if held until the maturity date. YTM is considered a long-term bond yield expressed ...
  6. Net Present Value Of Growth Opportunities - NPVGO

    A calculation of the net present value of all future cash flows involved with an additional acquisition, or potential acquisition. ...
Trading Center