Homo Economicus
What Does Homo Economicus Mean?
The rational human being that many economists use when deriving, explaining, and verifying their theories and models.
Investopedia explains Homo Economicus
The basis for a majority of economic models is the assumption that all human beings are rational and will always attempt to maximize their utility - whether it be from monetary or non-monetary gains.
Many people disagree over the assumption underlying the homo economicus, so it continues to be a point of contention.