Killer Application

DEFINITION of 'Killer Application'

A software package that is novel and desirable enough to persuade a consumer to buy pricier hardware in order to run the application. The term "killer application" may be derived from the fact that such an application is perceived to be innovative enough to overcome the competition.


Better known as "killer app."

BREAKING DOWN 'Killer Application'

Word-processing software and spreadsheets were widely considered to be the killer apps of the 1980s, when personal computers started getting popular. Similarly, Internet browsers and webmail were the killer apps that fueled the online and dotcom boom of the 1990s.

Killer apps are instrumental in driving rapid growth in sales of the platform on which they are based. While some companies that develop killer apps can enjoy substantial margins and profits for many years, this competitive advantage does not last for long for most companies in the dynamic world of technology, where short product life cycles are the norm rather than the exception.




RELATED TERMS
  1. Category Killer

    Large companies that put less efficient and highly specialized ...
  2. Killer Bees

    An individual or firm that helps a company fend off a takeover ...
  3. Mortgage Application

    A document submitted by one or more individuals applying to borrow ...
  4. In-App Purchasing

    The purchase of goods and services from an application on a mobile ...
  5. Apple App Store (AAPL, GOOG)

    The Apple App Store is where customers can buy and download digital ...
  6. Loan Application Fee

    A fee charged to process an application for a loan, such as a ...
Related Articles
  1. Stock Analysis

    Smartphone "Flagship Killers" Coming After Apple And Samsung (AAPL, 005930)

    Learn why flagship killers such as OnePlus and Xiaomi have the potential to become the first legitimate competition faced by Apple and Samsung.
  2. Entrepreneurship

    How To Start A Successful App Business

    How to start a business creating apps, how other profitable business have done it, and the most important things to consider.
  3. Entrepreneurship

    Can You Get Rich Creating Apps?

    The good news for both kinds of apps is that people use them a whole lot. The bad news is that the majority of mobile device users download no new apps each month.
  4. Entrepreneurship

    The Most Successful App Companies

    The rapidly expanding mobile-app industry is worth billions of dollars. Its growth has led to huge success for some firms and very little for many more.
  5. Personal Finance

    How Apps Are Changing The World

    Apps have allowed people to replace several pieces of tech with a single smartphone or tablet and have made the data from that device much more complete.
  6. Investing Basics

    A Primer On Investing In The Tech Industry

    The tech sector can provide fantastic returns for investors with a little know-how in the field.
  7. Entrepreneurship

    6 Characteristics Of Successful Apps

    Not every new company or product makes it, but many successful startups share the following characteristics.
  8. Professionals

    7 Apps Every Financial Analyst Should Have

    Review the seven best mobile apps for professional financial analysts for streamlining up-to-date information and performing data analysis.
  9. Professionals

    Common Interview Questions for Project Managers

    Discover the basic skills needed for a position as a project manager along with common interview questions used in applying for such a position.
  10. Personal Finance

    What Gets You In Grad School: GPA Vs. Work History

    Grad schools usually take a holistic approach when evaluating applicants. That means it's a good idea to scrutinize every aspect of your application.
RELATED FAQS
  1. How do I apply for Social Security retirement benefits?

    Understand the process of applying for Social Security benefits, the kinds of information and documentation you need, and ... Read Answer >>
  2. How does portfolio management software work?

    Discover the functions of various complexity levels of portfolio management software, and learn how traders utilize portfolio ... Read Answer >>
  3. Can a foreign individual open a savings account in the United States?

    Find out what it takes for a foreign individual to open a savings accounts in the United States in an age of heightened awareness ... Read Answer >>
  4. What is the best software for calculating the cash budget of an individual?

    Explore the options and features of several leading personal finance tools to find the best software for calculating your ... Read Answer >>
  5. What is the relationship between research and development and innovation?

    Understand what research and development is and why a company or person would want to conduct it. Learn about how it can ... Read Answer >>
  6. How do I track my pending application for Social Security benefits?

    Understand the simplest way to follow up on your Social Security benefits application and the basics of eligibility and payment ... Read Answer >>
Hot Definitions
  1. Reverse Mortgage

    A type of mortgage in which a homeowner can borrow money against the value of his or her home. No repayment of the mortgage ...
  2. Labor Market

    The labor market refers to the supply and demand for labor, in which employees provide the supply and employers the demand. ...
  3. Demand Curve

    The demand curve is a graphical representation of the relationship between the price of a good or service and the quantity ...
  4. Goldilocks Economy

    An economy that is not so hot that it causes inflation, and not so cold that it causes a recession. This term is used to ...
  5. White Squire

    Very similar to a "white knight", but instead of purchasing a majority interest, the squire purchases a lesser interest in ...
  6. MACD Technical Indicator

    Moving Average Convergence Divergence (or MACD) is a trend-following momentum indicator that shows the relationship between ...
Trading Center