Media Effect

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Dictionary Says

Definition of 'Media Effect'

A theory that relates how stories published in the media influence or amplify current trends. Borrowers or investors will read an article and be influenced to act quickly on the news. The media effect is often seen in the mortgage market, when prepayment rates can sharply increase following specific news stories.
Investopedia Says

Investopedia explains 'Media Effect'

The media effect causes increases in the number of refinanced mortgages during low interest rate periods. For example, let's say The New York Times publishes a story revealing a drop in interest rates and how it relates to mortgages. The media effect dictates that those who read the article are more likely to increase the prepayment rates on their mortgages and refinance according to the story.
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'Media Effect'

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    ... January Effect - Fact Or Fiction For 2009? Posted: Jan 26 ... previous year.
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  • Facebook’s IPO Puts Spotlight On Chinese Tech Firms

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  • October: The Month Of Market Crashes?

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  • Build A Model Portfolio With Style Investing

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    ... The value effect, according to the behaviorists, comes about because investors are ...
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  • How Interest Rates Affect The Stock Market

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  • New Reserve Rules For Oil And Gas Companies

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    ... Tickers in this Article: DVN, GMXR, XCO, XTO. New rules on reserve reporting for
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  • Why US Investors Should Care About "PIGS" - Investopedia.com

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    ... of national financing gets so much attention from the media and investors in ... is
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