Mission Statement

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Definition of 'Mission Statement'

A short sentence or paragraph used by a company to explain, in simple and concise terms, their purposes for being. These statements serve a dual purpose by helping employees to remain focused on the tasks at hand, as well as encouraging them to find innovative ways of moving towards an increasingly productive achievement of company goals. It is not uncommon for the largest companies to spend many years and millions of dollars developing and refining their mission statement, with many of these mission statements eventually becoming household phrases.
Investopedia Says

Investopedia explains 'Mission Statement'

Mission statements aren't just for Fortune 500 companies. Many of the most successful individuals, professionals and investors have taken the time to craft a personal mission statement. These personal mission statements often incorporate the financial, professional, spiritual and relational aspects of life. This in turn helps the individual to keep a healthy work-life balance that increases their personal achievement in all of these areas.

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'Mission Statement'

  • Evaluating A Company's Management

    http://www.investopedia.com/articles/02/062602.asp
    ... Does the company have a mission statement? How concise is the mission statement?
    A good mission statement creates goals for management ...

  • Investment Policy Pitfalls

    http://www.investopedia.com/articles/stocks/10/investment-policy-statement-pitfalls.asp
    ... June 08 2010 | Filed Under ยป. It has always been a standard practice to have a robust
    investment policy statement (IPS) for institutional investors, but what's ...

  • Business Plan: Marketing And Sales | Investopedia

    http://www.investopedia.com/university/business-plan/business-plan5.asp
    ... What is your business's mission statement? ... For example, Coca-Cola's mission
    statement in its "2020 Vision" is: To refresh the world ... ...

  • 4 Steps To Creating A Stellar Business Plan

    http://www.investopedia.com/articles/pf/08/create-business-plan-how-to.asp
    ... 1. Mission Statement The mission statement is a concise, one- to three-paragraph
    description of your business objectives, or your business's guiding principles ...

  • Whom Should Corporations Please?

    http://www.investopedia.com/articles/basics/08/corporate-priorities.asp
    ... is made of mission statements designed to motivate employees or guidelines laid
    out to encourage innovation, but what about a corporation's mission statement? ...

  • 5 Tips For Starting A Business - Investopedia.com

    http://financialedge.investopedia.com/financial-edge/0112/5-Tips-For-Starting-A-Business.aspx
    ... A complex vision and mission statement could easily cause you to stray in various
    directions. Try to keep it simple. Share It No one is perfect. ...

  • Diamond Hill Continues To Grow

    http://stocks.investopedia.com/stock-analysis/2011/Diamond-Hill-Continues-To-Grow-DHIL-WHG-EPHC-EV-WDR0325.aspx
    ... Here is its mission statement: "Committed to the Graham-Buffett investment philosophy,
    with goals (over five-year rolling periods) to outperform benchmarks and ...

  • Top 15 Interview Tips For Students - Investopedia.com

    http://financialedge.investopedia.com/financial-edge/0911/Top-15-Interview-Tips-For-Students.aspx
    ... Most companies have a website with plenty of background information about the
    founders, company history, company mission statement and so on. ...

  • Meaningful Christmas Gift Ideas - Investopedia.com

    http://financialedge.investopedia.com/financial-edge/1211/Meaningful-Christmas-Gift-Ideas.aspx
    ... Its mission statement explains it well; "By giving families a hand-up, not just
    a hand-out, we empower them to turn lives of hunger and poverty into self ...

  • The Pitfalls Of Financial Regulation

    http://www.investopedia.com/articles/economics/10/pitfalls-financial-regulation.asp
    ... of Regulation While it's difficult to sum up all types of regulation, from
    environmental to social to financial, into one mission statement, the theme of ...

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