Public Relations - PR

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Dictionary Says

Definition of 'Public Relations - PR'

The act of communicating with the public. Although not inherent in the definition, public relations, or "PR" for short, is often thought of as "spin," with the goal being to present the person, company or event in the best light possible. Most major companies have a PR department or utilize the services of an outside firm.
Investopedia Says

Investopedia explains 'Public Relations - PR'

Public relations are often a crucial part of a company's success - or failure. In addition to handling media requests, information queries and shareholder concerns, PR personnel are frequently responsible for crafting and maintaining the corporation's image.
Search results for

'Public Relations (PR)'

  • Does Bad PR Make For A Good Investing Opportunity?

    http://www.investopedia.com/articles/stocks/10/bad-pr-make-investing-opportunity.asp
    ... another public relations scandal that taints a publicly-traded company. The only
    questions really revolve around "when", "how bad" and whether the next bad PR ...

  • Crisis Management Strategies For Business Owners

    http://www.investopedia.com/articles/financial-theory/10/crisis-management.asp
    ... Public relations experts urge the company to be patient, and to continue its
    co-operation ... If the firm also has a website, the PR-advertising message should be ...

  • Most Costly Computer Hacks Of All Time - Investopedia.com

    http://financialedge.investopedia.com/financial-edge/0711/Most-Costly-Computer-Hacks-Of-All-Time.aspx
    ... of Sony's PlayStation network has been a financial and PR nightmare for the ... (To maximize
    the sales potential of any business, a public relations program should ...

  • Is A Bad Reputation A Bad Investment? - Investopedia.com

    http://financialedge.investopedia.com/financial-edge/0112/Is-A-Bad-Reputation-A-Bad-Investment.aspx
    ... word "sweatshop" means devoting resources to a defensive public relations campaign
    and ... Negative PR, justified or otherwise, has minimal impact on a company's ...

  • The Green Marketing Machine

    http://www.investopedia.com/articles/07/greenwashing.asp
    ... July 2000, BP launched a massive $200 million public relations and advertising ...
    Searchable database; monthly greenwashing feature; SourceWatch, PR Watch - Funded ...

  • 7 Courses Finance Students Should Take

    http://www.investopedia.com/articles/professionaleducation/09/non-finance-courses.asp
    ... Business students also need courses in corporate communications, crisis communications
    and PR strategies, according to a 2005 Public Relations Society of ...

  • Get The Most Out Of An Investor Conference

    http://www.investopedia.com/articles/stocks/07/investor-conference.asp
    ... Have recently hired, or intend to hire a public relations firm; Are focused on research
    and ... who knew this was coming and took advantage of the PR blitz made a ...

  • Intangible Assets Provide Real Value To Stocks

    http://www.investopedia.com/articles/03/010603.asp
    ... Rumor and innuendo, PR and the press, speculation and hype tend to fill the information
    space. ... But these numbers are rarely available for public consumption. ...

  • How Credit Cards Affect Your Credit Rating

    http://www.investopedia.com/articles/pf/07/credit_card_rating.asp
    ... of credit cards may be one of the most successful PR campaigns in ... Unfortunately,
    no one told the general public about this change, and many consumers were ...

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