Investopedia explains 'Robert A. Eckert'
Born in 1954 in Illinois, Eckert earned his MBA in 1977 from Northwestern University's Kellogg Graduate School of Management. He began his career in marketing with Kraft Foods that same year, and over the next 20 years he worked his way up to president of the company's Oscar Meyer division. He then became president and CEO of Kraft, positions he held from 1997 to 2000. As Kraft's president, he oversaw key advertising campaigns that increased sales.
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