Social Commerce

AAA

DEFINITION of 'Social Commerce'

A type of electronic commerce that employs social media to promote online transactions. Social commerce employs such tools as; shared pick lists and ratings posted by previous users to assist online buyers with their transactions. It also encompasses other social shopping tools, such as forums and communities that allow buyers and sellers to discuss their online shopping experiences and compare transactional information.

INVESTOPEDIA EXPLAINS 'Social Commerce'

Social commerce was first introduced by Yahoo! in November, 2005. The concept was developed to enable online shoppers to obtain reliable advice and support from online experts regarding their transactions. Social commerce is separated by some from social shopping; the former is the collaboration of online vendors while the latter is the networking of online shoppers.

RELATED TERMS
  1. Customer To Customer (C2C)

    A business model that facilitates an environment where customers ...
  2. Electronic Commerce - ecommerce

    A type of business model, or segment of a larger business model, ...
  3. International Commerce

    The buying and selling of goods between sovereign nations. International ...
  4. Social Media

    Internet-based software and interfaces that allow individuals ...
  5. Commerce

    The conduct of trade amongst economic agents. Generally, commerce ...
  6. Click And Mortar

    A type of business model that includes both online and offline ...
Related Articles
  1. 10 Breakout Ideas For Small Businesses ...
    Entrepreneurship

    10 Breakout Ideas For Small Businesses ...

  2. What transactions cannot be made using ...
    Savings

    What transactions cannot be made using ...

  3. What PayPal’s Split From EBay Means ...
    Investing News

    What PayPal’s Split From EBay Means ...

  4. 5 Most Expensive Ebay Auctions
    Investing

    5 Most Expensive Ebay Auctions

Hot Definitions
  1. Hyperinflation

    Extremely rapid or out of control inflation. There is no precise numerical definition to hyperinflation. Hyperinflation is ...
  2. Gross Rate Of Return

    The total rate of return on an investment before the deduction of any fees or expenses. The gross rate of return is quoted ...
  3. Debit Spread

    Two options with different market prices that an investor trades on the same underlying security. The higher priced option ...
  4. Leading Indicator

    A measurable economic factor that changes before the economy starts to follow a particular pattern or trend. Leading indicators ...
  5. Wage-Price Spiral

    A macroeconomic theory to explain the cause-and-effect relationship between rising wages and rising prices, or inflation. ...
  6. Accelerated Depreciation

    Any method of depreciation used for accounting or income tax purposes that allows greater deductions in the earlier years ...
Trading Center