Statement Stuffer

AAA

DEFINITION of 'Statement Stuffer'

A type of sales brochure included in a customer's account statement. Most statement stuffers include some sort of short application and information about other financial services that the customer can obtain. Statement stuffers provide a convenient and cheap form of marketing additional products and services to financial customers.

INVESTOPEDIA EXPLAINS 'Statement Stuffer'

Statement stuffers are used by all types of financial institutions. Banks, brokerage firms and insurance companies all use this form of marketing, as well as tax and accounting firms. These stuffers can market such items as mutual funds, various types of insurance, money management services or other products, such as CDs and savings accounts.

RELATED TERMS
  1. Combined Statement

    Also known as a descriptive or consolidated statement, combined ...
  2. Account Statement

    A periodic summary of account activity with a beginning date ...
  3. Bank Statement

    A record, usually sent to the account holder once per month, ...
  4. Confirmation

    1. The occurrence of two or more indicators corresponding with ...
  5. Statement Shock

    The shock associated with opening an investment statement and ...
  6. Gold IRA

    Definition of Gold IRA
Related Articles
  1. It's December - Do You Know Where Your ...
    Taxes

    It's December - Do You Know Where Your ...

  2. Analyzing IRA And ESA Statements
    Taxes

    Analyzing IRA And ESA Statements

  3. I Was Intimidated By Investing, But ...
    Investing Basics

    I Was Intimidated By Investing, But ...

  4. Independent 401(K): A Top Retirement ...
    Retirement

    Independent 401(K): A Top Retirement ...

comments powered by Disqus
Hot Definitions
  1. Ghosting

    An illegal practice whereby two or more market makers collectively attempt to influence and change the price of a stock. ...
  2. Elasticity

    A measure of a variable's sensitivity to a change in another variable. In economics, elasticity refers the degree to which ...
  3. Tangible Common Equity - TCE

    A measure of a company's capital, which is used to evaluate a financial institution's ability to deal with potential losses. ...
  4. Yield To Maturity (YTM)

    The rate of return anticipated on a bond if held until the maturity date. YTM is considered a long-term bond yield expressed ...
  5. Net Present Value Of Growth Opportunities - NPVGO

    A calculation of the net present value of all future cash flows involved with an additional acquisition, or potential acquisition. ...
  6. Gresham's Law

    A monetary principle stating that "bad money drives out good." In currency valuation, Gresham's Law states that if a new ...
Trading Center