Twinternship

AAA

DEFINITION of 'Twinternship'

An internship in which the intern is charged with using social media to drive attention to a company and its products. A twinternship is usually an unpaid, temporary position in which a "twintern" will use popular social media outlets, such as Facebook and Twitter, to publicize products and promotions for a business.

Also known as a "brand advocate."

INVESTOPEDIA EXPLAINS 'Twinternship'

Twinterns usually work as a part of a company's public relations team. Twinternships have gained popularity as a cheap and relatively easy way to communicate a company's brand with younger, tech-savvy consumers. Some companies have even held promotional contests to award similar paid positions to young twinternship hopefuls.

RELATED TERMS
  1. Obamanomics

    A buzzword used to describe the economic philosophies of United ...
  2. Mancession

    An economic instance in which the unemployment rate is substantially ...
  3. Recession Rich

    A slang term used to describe an individual who manages to do ...
  4. Do-It-Yourself (DIY) Investing

    An investment strategy where individual investors choose to build ...
  5. Rose-Colored Recession

    The unexpected optimism market observers sometimes experience ...
  6. Mobile First Strategy

    Mobile first strategy is trend in website development where designing ...
RELATED FAQS
  1. What kind of summer interships are available for a finance student?

    There are numerous kinds of internships available to finance students. Generally, there are five core areas of finance you ... Read Full Answer >>
Related Articles
  1. Professionals

    Internships: Find The Best One For You

    It only takes a little legwork to land a prestigious career while you're still in college.
  2. Professionals

    7 Tips To Help Land That Internship

    Here are some of the most important considerations to check off the proverbial list before going after that internship.
  3. Professionals

    4 Ways To Get A Head Start On Your Financial Career

    Breaking into the finance business is tough, but these tips can help.
  4. Options & Futures

    Find Your Niche In The Financial Industry

    In this article, we'll give you the tools you need to discover the financial career that fits you the best.
  5. Personal Finance

    Resume Tips For Internships

    Here's how to put together a strong resume for an internship that can open the way to your field of dreams.
  6. Investing Basics

    Top Financial Planning Colleges: A Primer

    An overview of the top colleges for financial planners and advisors.
  7. Personal Finance

    First Resume? Tips For High School Students

    Here's how to shape your school projects, babysitting and any other jobs you've had into a resume that will get you hired.
  8. Budgeting

    Best Checking Accounts For College Students

    Student checking accounts avoid the high fees and minimum balances of some other accounts. Here's how to evaluate offers and find one with the best terms.
  9. Personal Finance

    The 5 Best Fortune 500 Mentorship Programs

    These top Fortune 500 companies offer mentorship programs to recent graduates.
  10. Entrepreneurship

    How Important Is Social Media For Your Company?

    Freelancers and marketing agencies are just some of the resources companies are now using to develop their social media.

You May Also Like

Hot Definitions
  1. Interest Rate Risk

    The risk that an investment's value will change due to a change in the absolute level of interest rates, in the spread between ...
  2. Income Effect

    In the context of economic theory, the income effect is the change in an individual's or economy's income and how that change ...
  3. Price-To-Sales Ratio - PSR

    A valuation ratio that compares a company’s stock price to its revenues. The price-to-sales ratio is an indicator of the ...
  4. Hurdle Rate

    The minimum rate of return on a project or investment required by a manager or investor. In order to compensate for risk, ...
  5. Market Value

    The price an asset would fetch in the marketplace. Market value is also commonly used to refer to the market capitalization ...
  6. Preference Shares

    Company stock with dividends that are paid to shareholders before common stock dividends are paid out. In the event of a ...
Trading Center