Whitemail

DEFINITION of 'Whitemail'

A strategy that a takeover target uses to try and thwart an undesired takeover attempt. The target firm issues a large amount of shares at below-market prices, which the acquiring company will then have to purchase if it wishes to complete the takeover.

BREAKING DOWN 'Whitemail'

If the whitemail strategy is successful in discouraging the takeover, then the company can either buy back the issued shares or leave them outstanding.

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RELATED FAQS
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    Learn about why companies use a hostile takeover to gain control of another company, and understand the different methods ... Read Answer >>
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    There is no tangible difference between an acquisition and a takeover; both words can be used interchangeably - the only ... Read Answer >>
  3. How can a company buy back shares to fend off a hostile takeover?

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