1. Beginner's Guide To E*Trade Pro: Introduction
  2. Beginner's Guide To E*Trade Pro: Getting Started
  3. Beginner's Guide To E*Trade Pro: Navigation Console
  4. Beginner's Guide To E*Trade Pro: Charts And Settings
  5. Beginner's Guide To E*Trade Pro: Trading
  6. Beginner's Guide To E*Trade Pro: Checking Order Status
  7. Beginner's Guide To E*Trade Pro: Advanced Features
  8. Beginner's Guide To E*Trade Pro: Conclusion

The E*Trade Pro platform boasts numerous advanced analysis tools, including:

  • Nasdaq TotalView - Shows all quotes and orders at every price level in the Nasdaq market center, plus displayed orders at each price level for Nasdaq-listed securities.

  • SIAC - Shows quotes and orders for listed securities (provided by the NYSE-owned Securities Industry Automation Corp.).

  • Options Montage - Shows full market depth for the options exchanges.

  • NYSE OpenBook - Shows the full limit-order book for NYSE-listed securities (available by subscription).
E*Trade Pro API
E*Trade's open XML-based Application Programming Interface allows traders to use industry-leading trading software to execute trades directly through E*Trade. No additional software is needed. This feature offers E*Trade Pro users an additional level of customization and control - whether developing custom solutions or just looking to expand functionality with third-party applications. A list of providers can be found on the E*Trade website.

Strategy Builder
Traders have access to a variety of pre-defined strategies and the ability to customize strategies by opening the Strategy Scanner window (click on the Strategy Scanner icon in the Tools ribbon), shown in Figure 37. From here, users can select from the existing strategies, or create a new one by clicking on "Strategy" at the top of the window and selecting "Strategy Wizard."

Figure 37: The E*Trade Pro Strategy Scanner window.


SEE: Five Minute Investing: How To Evaluate A Trading Strategy


Beginner's Guide To E*Trade Pro: Conclusion
Related Articles
  1. Investing

    Beginner's Guide To E*Trade Pro

    The robust trading platform is developed for active traders with multiple levels of analysis tools and efficient trading interfaces.
  2. Tech

    E*Trade Builds Its Own RoboAdvisor (ETFC)

    E*Trade's product, known as Adaptive Portfolio, will offer a combination of active and passive investment strategies
  3. Investing

    E*TRADE Financial Shakes Up Top Management

    The C-suite suddenly looks different at E*TRADE Financial (NASDAQ: ETFC). TheĀ online brokerage announced a set of changes to its top management this week, including the installation of a new ...
  4. Investing

    Big Online Brokerage Stocks Hit 52-Week Highs

    It's a good time to be on a trading desk; the share prices of the market's three prominent online stock brokerages have all hit their one-year peaks. E*TRADE Financial (NASDAQ: ETFC) is changing ...
  5. Trading

    Top U.S-Regulated Option Brokers

    Options trading requires amassing significant capital and then facing high volatility. To protect yourself, ensure you trade only with regulated brokers. Here is a list of top U.S.-regulated ...
  6. Managing Wealth

    5 Online Brokerages With Great Deals

    Find out which online brokerage firms are currently offering the best deals for opening a new account.
Frequently Asked Questions
  1. I'm about to retire. If I pay off my mortgage with after-tax money I have saved, I can save 6.5%. Should I do this?

    Only you and your financial advisor, family, accountant, etc. can answer the "should I?" question because there are many ...
  2. My wife and I both converted our Traditional IRAs to Roth IRAs over a decade ago and have invested the maximum allowed each year since. We're buying our first home soon. Do we both qualify for one-time, tax-free, $10,000 distributions?

    You and your spouse each qualify for a penalty-free distribution of up to $10,000 for the purchase, acquisition or construction ...
  3. Is a Thrift Savings Plan (TSP) a qualified retirement plan?

    Take advantage of the government's retirement plan for employees with the Thrift Savings Plan. As with a 401(k), contributions ...
  4. Who manages the assets in a Roth 401(k) account?

    Learn how to personally manage the assets in your Roth 401(k) plan and determine the best options available to help meet ...
Trading Center