

Ratio Analysis: Finding The Data
Before we delve into the different ratios and how they work, let's briefly discuss where you can find the data for each ratio.
The first step in ratio analysis is to find the data. For the 19 ratios we will be taking you through we will be using a fictitious company, Cory's Tequila Co. All the data for these examples will be provided, but when you decide to do this on your own there are several different areas where you can find the latest financial figures for a particular company. Finding financial reports is easier than ever thanks to the Internet, here are some sources:

These are by no means the only places to find the financial statements, there are countless free and pay sites out there offering similar features. Now let's move onto the meat of this tutorial: the ratios.
Ratio Analysis: Using Financial Ratios



IRR Rule
A measure for evaluating whether to proceed with a project or ... 
Profit and Loss Statement (P&L)
A financial statement that summarizes the revenues, costs and ... 
Percentage Change
Percentage change is a simple mathematical concept that represents ... 
Qualitative Analysis
Securities analysis that uses subjective judgment based on nonquantifiable ... 
Liquidity
The degree to which an asset or security can be quickly bought ... 
Profit Margin
Profit margin is part of a category of profitability ratios calculated ...

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