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Greg Werlinich

Personal Finance, Investing, Lifestage Based Planning
“Werlinich Asset Management is a 19 year-old, independent, fee-only investment advisory firm, with fiduciary responsibility, that provides customized portfolio management solutions for individual investors.”

Werlinich Asset Management, LLC

Job Title:



A lifelong resident of Westchester, Greg Werlinich is the founder and President of Werlinich Asset Management, LLC (WAM), an independent, fee-only investment advisory firm. WAM was formed in 1997 and currently works with a select group of investors, leaving the AUM at around $70 million. Limiting the number of people he works with allows Greg to give each client the attention and care they deserve. As a fiduciary, Greg has a legal obligation to put the needs and interests of his clients above his own. WAM is almost unique in the industry because he personally owns almost every single stock that he purchases for his clients. 

Greg graduated from Princeton University in 1986 with a BA in Politics and from the Stern School of Business in 1996 with an MBA in Finance. He is the co-author of "The Black Book On Personal Finance", and today he continues to educate his readers about personal finance by writing a monthly newsletter, a blog and a daily twitter-feed. Greg has been quoted giving financial advice in a number of national publications, and he has made more than a dozen appearances on the Fox News channel’s finance segments. For the past two and a half years, Greg has served as a member of the Board of Directors of the Food Bank for Westchester. An active and competitive swimmer throughout his life, Greg is a nationally-ranked Masters Swimmer.


BA, Politics, Princeton University
MBA, Finance, NYU Stern School of Business

Assets Under Management:

$90 million

Fee Structure:


CRD Number:


  • Why I am an Advisor - Greg Werlinich
  • What Differentiates Me - Greg Werlinich
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November 2017
    Charity, Tax Deductions / Credits
April 2017

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    Investing, Starting Out
It's my first time investing and I would like to know whether to choose margin or cash?
59% of people found this answer helpful

If you are new to investing, and just starting out with a brokerage account, you should stick with a cash account, which means that you are limited in your trades to the amount of cash you maintain in the account. This is by far the more prudent approach. On the other hand, going on margin means that you would be using the securities in your account as collateral to borrow some amount of money against the value of those shares. This is called creating leverage. An example of this would be if you had $100,000 worth of securities, you broker may allow you to borrow up to $50,000 to be used to buy more securities. The broker will then charge you some interest rate, perhaps around 7% or 8%, on the outstanding balance. Now you have $150,000 “gross value” in your account. The upside is if you can generate a 10% return on the borrowed money, you’re ahead of the game. If, on the other hand, the market goes against you and your original $100,000 becomes $80,000, you will likely be faced with a “margin call”, during which you’ll have to either add more stock to the account to bring your value back to $100,00, or you’ll have to sell enough stock to raise sufficient cash to reduce your leverage. As you can tell, using margin is a very risky venture and one that should be left to the experts.

April 2016
    Financial Planning, Investing, Real Estate, Stocks
What is the best way to invest a small endowment of less than $100,000 in the least risky way if I want to use the money in three years for house renovation?
50% of people found this answer helpful
October 2018
    Investing, Stocks
What is the best investing strategy for a 20 year old?
43% of people found this answer helpful
June 2016
    Investing, Stocks
What is the minimum you recommend a college student invest in the stock market?
43% of people found this answer helpful
June 2016
    Investing, Stocks
Can anyone buy and sell stocks in stock market?
40% of people found this answer helpful
January 2016