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Louis Kokernak

Personal Finance, Retirement, Investing
“Louis Kokernak, Owner of Haven Financial Advisors, is an experienced investment advisor and financial planner who has been helping individuals for nearly two decades.”

Haven Financial Advisors

Job Title:



Louis (Lou) Kokernak has been serving the investment community for nearly 30 years, after obtaining an MBA from The University of Texas. He founded Haven Financial Advisors as a fee only advisor in 2002. His goal was to deliver unbiased advice to clients. He has been quoted in the Wall Street Journal, Barrons, Bloomberg News among many other media outlets. Lou has taught courses to CFP candidates at The University of Texas, St. Edwards Univerisity, and the University of Texas at San Antonio.

Haven Financial Advisors is committed to their clients' future. They have been a fee only financial advisor since 2002. The first step in the relationship is getting to know clients and what their goals are. It's a two way communications process that requires the engagement of both parties. Lou and his team develop a financial plan that includes a diversified asset allocation tailored to every clients personal situation. Experience tells them that the key value proposition of the plan is the comfort level it delivers to the client - that clients are taking concrete steps to achieve realistic financial goals.

​Lou has lived in Austin since 1990. He is a Chartered Financial Analyst (CFA) and Certified Financial Planner (CFP) and is a member of the National Association of Personal Financail Advisors (NAPFA). His charitable interests include public health and secondary education.


MBA, The University of Texas
BSCS, Rensselaer Polytechnic Institute

Assets Under Management:

$55 million

Fee Structure:


CRD Number:


  • Mission Statement of Haven Financial Advisors
  • Haven Financial Advisors explains the evolution of the HSA
  • Haven Financial Advisors Discusses the Benefits of Foreign Stocks
  • How to invest your Health Savings Account (HSA)
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October 2018
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    Retirement, Investing, Insurance, Life Insurance
Should we keep paying the premiums for a whole life insurance policy and let the cash value grow until year 10, or do we get out now and invest the difference and hope to recoup the losses?
100% of people found this answer helpful

It's never good to say never but ... whole life policies are unsuitable save for a fairly narrow range of circumstances. The floors on whole life policy value typically do not help real world investors. The guaranteed accrual is not high enough once surrender charges are factored in. By the time those surrender charges lapse, a dedicated investment portfolio would have delivered better results.,

Recently one of my clients shared a quarterly statement of a cash value policy along with current premiums for a coexisting term life policy. The mortality and investment charges on the former were more than 3x the cost of the term policy. Of course, your experience could vary but superiority of term insurance has been a recurring theme in the evaluations of cash value policies that I've undertaken over the years. 

As one of your questions' other responders said, buy insurance for insurance needs and investments for your investment needs. Bundled products are confusing and often hide a bloated cost structure intended to provide outsized compensation to those who push them on customers. With a diversified passive investment strategy, you can build a highly efficient portfolio with a very low effective tax rate. Use some natural tax shelters like Roth IRAs and 401ks to provide cover for some of your fixed income holdings. And buy term insurance to provide for your children and spouse in the event of your premature death. 20 year term policies usually fit the bill. 

October 2018
    Financial Planning, 401(k), IRAs
Are there any benefits in contributing to my employer's 401(k) as opposed to my individual Roth IRA if my employer doesn't match my contributions?
100% of people found this answer helpful
August 2018
    Banking, Debt, Investing, 401(k)
I am saving $50,000 a year and have $175,000 in a money market savings account; what should I be doing with this money?
86% of people found this answer helpful
August 2018
    Retirement, 401(k), Bonds / Fixed Income, IRAs, Stocks
Am I safe to continue investing in Warren Buffet's 90 percent stock, 10 percent bond recommendation, or should I play it safe and become more conservative as I near retirement?
82% of people found this answer helpful
June 2018
What's the difference between an index fund and an ETF?
69% of people found this answer helpful
April 2017