Daimler AG (OTC: DDAIF) is a multinational automotive corporation headquartered in Stuttgart, Baden-Wurttemberg, Germany. The company has more than 289,000 employees worldwide and over $200 billion in revenue in 2017. It is one of the world’s largest producers of luxury cars and is the largest manufacturer of commercial vehicles. The company had a market cap of $92.68 billion, as of February 2018. On February 23, 2018, Reuters reported that the chairman of the Chinese carmaker Geely, Li Shufu, now holds $9 billion stake in Daimler's stocks, making him the largest single shareholder of Daimler AG.
Daimler AG produces a variety of vehicles under numerous brands around the world and operates a financial services segment.
In 1886, original founders Gottlieb Daimler and Karl Benz created the world’s first gasoline-powered automobile, the Benz Patent-Motorwagen. The first Mercedes automobile was marketed in 1901. Primarily known in the United States for its line of premium vehicles, the Mercedes-Benz car division produces a wide range of models, such as the A Class and B Class, SUVs, roadsters, coupes, convertibles and S Class luxury sedans.
Mercedes-Benz also sells trucks, coaches, buses and bus chassis, primarily in Western Europe, Asia and Latin America. The company also produces a line of commercial work vans under the Sprinter brand.
Daimler AG acquired American truck manufacturer Freightliner in 1981. The company is headquartered in Fort Mill, South Carolina, and it operates as Daimler Trucks North America LLC. The company is known mainly for its heavy-duty class 8 diesel trucks, commonly known as semis, and also produces smaller class 5-7 trucks. Its long-haul-on-highway product lineup is led by the Cascadia Evolution model.
Freightliner has over 20,000 employees and has production facilities in Detroit, Michigan, Portland, Oregon and Charlotte, North Carolina. As of February 2018, Freightliner was the best-selling brand of class 6-8 trucks in North America.
Thomas Built Buses
Thomas Built Buses began as a streetcar company in 1916 and became one of the largest bus manufacturers in the United States; a status that it still enjoys today. Headquartered in Highpoint, North Carolina, the company was acquired from the Thomas family by Daimler AG in 1998. Thomas Built offers a full line of school, childcare, activity, specialty and energy-efficient buses. It was the first bus manufacturer to produce a traditional type C school bus fueled by compressed natural gas (CNG) and also produces buses fueled by propane.
Daimler AG’s Smart is an automaker based in Boblingen, Germany. It manufactures and sells microcars and subcompact cars, primarily the Fortwo and Forfour models. Mercedes began the design for Smart in the 1970s in cooperation with Swiss watchmaker The Swatch Group (OTC: UHR.VX). The Smart name stands for Swatch Mercedes Art, and the company’s first model under the brand was offered in 1998. The cars are manufactured across Europe, and its electric- and gas-powered models are sold around the world.
The Stuttgart-based Mercedes-Benz Bank AG is a wholly owned subsidiary of Daimler Financial Services AG, the global financial services provider of Daimler AG. Founded as the automotive financing and leasing operation, the universal bank was founded under the name DaimlerChrysler Bank in 2001 and obtained a banking license in 2002. The name was changed to Mercedes-Benz Bank in 2008.
The bank offers automobile financial services, fleet management for Daimler vehicles, call money and fixed-rate accounts. Mercedes-Benz Bank has over 1,500 employees and 1 million customers.
Founded in 1938 as the diesel division of General Motors Co. (NYSE: GM), Detroit Diesel Corporation produces heavy-duty and midrange diesel engines, transmissions, axles, safety systems and telematics products for the trucking industry. Daimler AG acquired the Detroit-based company in 2000. The company has over 2,000 employees at six manufacturing plants located throughout the United States. Its parts are distributed through a network of over 800 service outlets in North America and three worldwide distribution centers.