How are you doing with your retirement funds? If you’re like most, you’re probably behind. Statistics show that 80% of Americans ages 30-54 believe they won’t have enough retirement savings – and they’re probably right.

One study found that 26% of Americans ages 50-54 had no retirement savings; neither did 69% of the 18-29 year old population. How about the 30-49 year olds? In that group, 33% had saved nothing. 

Brokerages want your IRA dollars and they’re willing to sweeten the pot to get them. IRAs hold about 30% of Americans’ retirement money or about $7.3 trillion in total assets – up from 18% some 20 years ago.

Fidelity Investments

Fidelity’s new IRA Match program is part of the battle for your IRA dollars. The investment firm announced that it would match certain customers’ IRA contributions. For those transferring $10,000, Fidelity will match 1% of their annual contributions for 3 years. Somebody transferring $500,000 will get a 10% match on new contributions. (The maximum IRA contribution for 2015 is $5,500 – $6,500 if you're 50 or older.)

But there’s a limit. The company will contribute a maximum of $1,950 over three years.

TD Ameritrade

Roll over your 401(k) from one or numerous employers to an IRA at TD Ameritrade and it will give you some free cash. Start with an opening balance of $2,000. Fund it with a total of $25,000 or more within 60 days, and you get $100 extra dollars. Make it $100,000 or more, and you get $300. If you deposit $250,000, TD Ameritrade will give you $600. Note that getting these rewards requires opening the account by 4/30/15.


Whether you have an existing account or not, Scottrade has extra money for you if you already have some money saved.

If you deposit $50,000 to $99,999, the company will give you $100. The bonuses ramp up to a maximum of $2,000 if you have $1 million to transfer. This applies to deposits made to new accounts or existing Scottrade accounts.


Much like the other brokerages, E*TRADE wants to give you free cash if you’ll make a sizable deposit. Deposit or transfer $25,000 to $99,000 and you get $200. Moving $100,000 to $249,000 gets you $300, and anything over $250,000 is worth $600 in free money.

If you open a new account and deposit a minimum of $10,000, E*TRADE gives you 60 days of free trades.

Merrill Edge

Open a new Merrill Edge self-directed IRA account and you might get some cash. Transfers of $20,000 to $49,999 are worth $100; $50,000 to $99,999 is worth $150; $100,000 to $199,999 will net you $250; and anything over $200,000 is worth $600 in free cash. 

The Bottom Line

If you have multiple retirement accounts from past employers – or you have an IRA account that could work harder for you – investment firms would love to get their hands on your money and they’re not afraid to throw some free cash into your account to earn your business.

Remember, these deals may end without notice so research everything on your own before making a choice. And before you sign over your money, read Guide to 401(k) And IRA Rollovers and Common IRA Rollover Mistakes.