What Are Some Common Examples of Unsystematic Risk?

In financial jargon, the term "unsystematic" refers to a quality that is not commonly shared among many investment opportunities. This is distinct from systematic risk, the dangers inherent to the market as a whole.

The most common examples of unsystematic risk are the risks that are specific to an individual firm. Examples can include management risks, litigation risks, location risks, and succession risks.

Key Takeaways

  • Unsystematic risk refers to risks that are not shared with a wider market or industry.
  • Unsystematic risks are often specific to an individual company, due to their management, financial obligations, or location.
  • Unlike systematic risks, unsystematic risks can be reduced by diversifying one's investments.
  • Unsystematic risks can be identified by comparing a specific instance of that risk with the wider market. If the same risk is not present in other companies, the risk is likely to be unsystematic.

Understanding Unsystematic Risk

Unsystematic risk is also known as specific risk, meaning the dangers that are unique to a single company or industry. However, these risks do not only occur one firm at a time. For example, a poor manager might pose a specific risk to a single company's stock price. But if poor management is in the norm in a certain industry, the stocks of many firms in that industry might simultaneously suffer from risks associated with bad management.

For this reason, unsystematic risks can be broad enough to apply to many different businesses at once. What is important is that an unsystematic risk is not inherent to every security or at least not a great majority of securities. Moreover, investors should be able to diversify away unsystematic risks by strategically targeting a wide enough range of holdings in their respective portfolios.

Another way to identify unsystematic risks is to compare the specific instance of a risk with the overall market or industry. If there is little or no substantial correlation, the risk is likely to be unsystematic.

Hypothetical Examples of Unsystematic Risks

The following are some examples of unsystematic risks that companies might face. While some of these risks may be fairly common, they are not evenly distributed across the entire market. This is what distinguishes specific risks from systematic risks.

Entrepreneurial Risks

Most unsystematic risks are related to errors in entrepreneurial judgment. For example, a technology company might perform market research and predict that consumers will want smaller cell phones and digital watches the next year. Production lines are altered and capital is devoted toward smaller devices.

After the next year rolls around, the company might find that consumers actually prefer bigger phones and watches. Much of the existing inventory for the aforementioned technology company either goes unsold or sells at a major loss. This can damage the stock price of the individual firm.

Of course, this risk is always possible among all kinds of firms. What makes it unsystematic is that only a few firms tend to make the same mistake at the same time. The whole of the technology sector may end up performing very well, while companies with poor entrepreneurial foresight suffer.

Political and Legal Risk

Imagine a sector with three major firms in competition with one another: Firms A, B, and C. Each is developing a new type of wind energy. Suppose all of these companies have effective business entrepreneurs at the helm.

However, a state government decides to subsidize Firm A or perhaps it prohibits a practice commonly used by Firms B and C that allegedly harms local bird populations. The stock value for Firm A tends to rise, while the stock value for the other two firms tends to fall.

Neither of these specific political or legal risks is inherent to the industry itself. Their negative effects are spread among select companies only. If an investor purchased stock in all three firms, they may be able to diversify away losses in Firms B and C via the gains from Firm A.

There are some political and legal risks that do affect entire industries in systematic ways, however. It is not always possible to diversify away risks outside of the control of individual managers.

Investors can reduce their exposure to unsystematic risks by diversifying their portfolio.

Real-World Example of Unsystematic Risk

An interesting demonstration of unsystematic risks occurs with Tesla, an electric vehicle manufacturer whose market capitalization is now greater than $1 trillion. Like other major companies, there are many risks associated with investing in Tesla.

Many of these are systematic risks, meaning that they are widespread throughout the market. For example, a stock market crash would likely harm Tesla's shareholders, along with many other companies. A shortage of silicon chips or lithium could affect the entire technology sector, including Tesla.

Other risks are unsystematic, meaning that they affect Tesla more than competing manufacturers. Tesla's operations are centered around several gigantic manufacturing plants that benefit from favorable subventions by local governments. If those municipalities were to change their policies, they would likely damage Tesla's profits without affecting competitors.

Another potential risk might be Tesla's CEO, Elon Musk, who has cultivated a reputation as an eccentric and unpredictable genius. This reputation has sometimes been an asset, but it has also courted negative attention–like in 2018, when Musk falsely hinted at a plan to take the company private. Since Musk's behavior is more likely to harm Tesla than another automaker, it is an example of unsystematic risk.

What Is the Best Example of Unsystematic Risk?

A simple example of unsystematic risk is litigation risk, meaning the danger that a company might face legal action. Some companies face greater litigation risks than others. For example, a company whose products are more likely to be defective will face more class-action suits than other companies in the same industry.

What Is the Difference Between Systematic and Unsystematic Risk?

Systematic risk runs through an entire market, while unsystematic risks tend to be specific to a single company or industry. Price shocks, natural disasters, or recessions are examples of systematic risks, in that they affect all market actors. Risks associated with poor management, regulatory changes, or litigation can be considered unsystematic, if they affect one company more than others.

What Is a Standard Unsystematic Risk Premium?

Since there is no advantage to investing in companies with high unsystematic risk, unsystematic risk does not factor into the calculations of a company's risk premium. However, this type of risk can be reduced through diversification.

What Are the Types of Unsystematic Risk?

There are five types of unsystematic risk: business risk, financial risk, operational risk, strategic risk, and legal or regulatory risk.

Article Sources
Investopedia requires writers to use primary sources to support their work. These include white papers, government data, original reporting, and interviews with industry experts. We also reference original research from other reputable publishers where appropriate. You can learn more about the standards we follow in producing accurate, unbiased content in our editorial policy.
  1. The Verge. "Inside Nevada's $1.3 Billion Gamble on Tesla."

  2. Wall Street Journal. "SEC Subpoenas Tesla Seeking Information Linked to Elon Musk Settlement."

  3. Lumen Learning. "Diversification."

Take the Next Step to Invest
The offers that appear in this table are from partnerships from which Investopedia receives compensation. This compensation may impact how and where listings appear. Investopedia does not include all offers available in the marketplace.