How Do Credit Bureaus Make Money?

Credit bureaus act as information brokers for individual consumer credit histories. The three major credit bureaus, Experian, Equifax, and TransUnion, sell their services to banks, mortgage lenders, credit card companies, retailers, and other businesses that grant credit.

How Credit Bureaus Make Money

Credit bureaus make money by selling information like consumer credit reports and data analytics to other companies.

The three major U.S. credit bureaus are Equifax, Experian, and TransUnion. They each gather and sell information about your creditworthiness of individuals, but they can interpret the same information in different ways. That is why you may have different FICO scores at different credit bureaus.

Your credit report also includes personal information like your name, birthdate, address, Social Security Number (SSN).

Businesses that grant credit provide the information to the bureaus for free, but they also pay to buy credit information. What they're buying is the broader compilation of data that the credit bureau has collected, which can include hard and soft inquiries, bankruptcies, or collections actions as well as repayment and debt history.

Products Credit Bureaus Sell to Make Money

Credit bureaus sell four main data products to make money. They include: credit services, decision analytics, marketing, and consumer assistance services.

Credit Services

Credit bureaus are perhaps best known for providing credit reports. The credit bureau receives a request from a lender for an individual consumer's credit report, and the bureau sends it to the lender and charges a fee.

The bureaus also sell you copies of your own credit reports, however you are entitled to one free credit report from each bureau every 12 months. If you want to see your credit report more often from any bureau, you will likely have to pay a fee.

Decision Analytics

Credit bureaus can provide lenders with an augmented credit report that includes not only a detailed transaction history but analytics about the ways an individual habitually handles debt. Lenders pay more for these reports.

Marketing Support

Many lenders send out direct marketing materials that are targeted to customers who are pre-approved for credit. The credit bureau provides them with lists of likely candidates for these marketing campaigns.

Consumer Services

Credit bureaus offer services directly to consumers, including credit monitoring, identity theft protection, and fraud prevention. These services help reduce the risk of identity theft.

What Data Is Included in Your Credit Report?

The credit reports that credit bureaus sell to make money contain a range of financial information about you. First, it includes information from lenders about your payment history, including whether you've made each payment on time, or how many missed payments you've had in recent years.

Your credit report includes information about the types of accounts you have, or your credit mix, such as installment loans like mortgages and personal loans and revolving credit accounts like credit cards.

If you've filed for bankruptcy, that will be included in your credit report, along with any actions by collections agencies. Lenders often like to be aware of bankruptcies and collections actions because they indicate that a borrow is likely more risky.

Finally, your credit report will include both hard and soft inquiries. A hard inquiry is made when you officially apply for credit, such as when you apply for a personal loan or mortgage. A soft inquiry is made when a company may want to collect data on you, when you apply for a pre-approval or when you pull your own credit history. A hard inquiry can negatively inspect your credit score, while a soft inquiry has no impact on your credit score.

The Bottom Line

Credit bureaus make money by collecting, storing and analyzing your financial information, and then selling it to creditors who may be deciding whether to grant you a loan or market to you. Understanding how credit bureaus collect and use your information can help you make financial decisions that can help the credit bureaus, and in turn lenders, view your information more positively.