Rebecca Baldridge

Rebecca Baldridge

  • • Investment professional with 18-year track record of delivering high-impact financial communications solutions
  • • Skill set includes financial writing, equity research, institutional marketing, and content strategy
  • • Experienced in developing custom content and thought leadership pieces to support business objectives while promoting brand awareness



Rebecca has been writing on financial topics from the beginning of her career in finance. She spent nearly nine years as an emerging markets analyst in Russia and has written on a wide range of Russia-related topics.

In the U.S., she has extensive experience in asset management marketing, and has worked with companies including Merrill Lynch, JP Morgan Asset Management, BNY Mellon and Franklin Templeton, among others. As a freelancer, her work has appeared under her by-line in Inc magazine. She also ghostwrites on investment topics for clients such as the CFA Institute, and her work has appeared in Pensions & Investments, and


Rebecca earned her Master of Business Administration from Krannert Graduate School of Management at Purdue University.

Professional Designations

Rebecca holds a CFA charter.

Quote from Rebecca

"I love taking on highly complex financial topics and making information both understandable and compelling for my audience."

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Investopedia and Dotdash

Investopedia helps you understand complex financial concepts, learn and improve your investing skills, and learn how to manage your money. Whether you’re in a classroom, a boardroom or your living room, our editors and network of financial advisors and experts have answered your questions and proudly earned your trust since 1999. Investopedia is part of Dotdash, a collection of some of the web’s largest and most trusted digital media brands.

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  1. Mutual Funds

    What are soft dollars?

    The term 'soft dollars' refers to mutual funds making in-kind payments to their service providers; for instance, by passing ...
  2. Mutual Funds

    Four Strategies For Managing A Portfolio Of Mutual Funds

    Discover some common strategies for devising a plan and maintaining your holdings in a way that reflects it.
  3. Mutual Funds

    Why hedge funds love distressed debt

    Learn how distressed debt can be a good investment for hedge funds, and find out if the risk/return relationship suitable ...
  4. Mutual Funds

    Understanding the Mutual Fund Style Box

    A style box is a graphical representation of a mutual fund's characteristics. Evaluate your investments, or your investment ...
  5. Mutual Funds

    The Lowdown on Index Funds

    If you can't beat the market, why not join it? Read on to see what your options are.
  6. 401(k)

    Using Age-Based Funds In Your 401(k)

    Target-Date funds may be for you, if you prefer a 'hands-off' approach to saving for retirement.
  7. Taxes

    Weighing The Tax Benefits Of Municipal Securities

    Find out how to determine whether the tax exemption offered by munis benefits you.
  8. Real Estate

    Will Your Home Remodeling Pay Off?

    Some renovations will mean a greater sale price for your home, while others will just cost you.
  9. Real Estate

    Defeasance Reduces Commercial Real Estate Fees

    When using leverage to buy property, try this alternative to short-term variable-rate financing.
  10. Politics & Money

    Understanding The Currency Board vs Central Bank

    Each is different in their own way, but which system is better: the currency board or the central bank? Find out more about ...
  11. Real Estate

    How to Choose the Right Real Estate Broker

    Buying or selling a home can be the major financial transaction of your life. Here's how to choose the right real estate ...
  12. Real Estate

    Equity Stripping Leaves Creditors Empty-Handed

    Add additional debt to your real estate assets to keep the creditors at bay. Learn about debt- and corporate-entity-based ...
  13. Real Estate

    Making Money In Residential Real Estate

    Even in a down market, local real estate properties have inefficiencies that investors can exploit.
  14. Real Estate

    Add Some Real Estate To Your Portfolio

    From investing in REITs to owning your own home, find out how to diversify your portfolio with real estate assets.
  15. Commodities

    What is a boiler room operation?

    A 'boiler room operation' uses high-pressure sales tactics to cold-call clients and then push them to buy risky, intransparent ...
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