Figo Pet Insurance Review

Budget-friendly plans for tech lovers and their pets

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overall rating

Figo pet insurance gives pet owners no-frills coverage for a reasonable cost to protect against the most common accidents and illnesses.

  • Pros and Cons
  • Key Takeaways
  • Company Overview
Pros and Cons
  • No network limitations

  • 24/7 virtual vet visits

  • Great customer service options

  • No maximum enrollment age

  • 30-day money-back guarantee

  • Enrollment exam recommended

  • Only covers dogs and cats

  • Exam fees are an optional coverage

Key Takeaways
  • Comprehensive app makes getting and maintaining coverage easy 
  • Does not limit the age of the pet to get enrolled
  • Outstanding customer service helps owners gain confidence in Figo
Company Overview

Figo is a pet insurance provider that was born out of a Chicago startup hub in 2013. The company provides policies for dogs and cats in all 50 states, and enrolled pets can be taken to any licensed veterinarian in the world. Thanks to its deep roots in the world of technological innovation, Figo takes a tech-first approach to customer service and offers one of the most comprehensive apps in the pet insurance industry. The provider makes itself available to customers through a variety of additional methods including email, phone, text, and even social media.

Although Figo administers all its own policies, the insurer uses one third-party underwriter: Independence American Insurance Company. This doesn’t make much of a difference in day-to-day customer experience or the claims process, but it’s still important to know. Since an insurance policy’s financial guarantee comes from its underwriter, prospective customers should always confirm this company’s financial stability rating before signing up for any type of insurance coverage.

  • Year Founded 2012
  • Waiting Period One to 14 days
  • Deductible $100 to $1,500
  • Customer Service Forms Phone, email, text, chat, Twitter
  • Customer Service Telephone (844) 738-3446
  • Company Website
Top Rated For

Pros Explained

  • No network limitations: With Figo, you can visit any licensed veterinarian in the United States, Canada, or Puerto Rico. This includes general veterinary practices, specialists, and pet emergency rooms.
  • 24/7 virtual vet visits: Through Figo’s Pet Cloud app, you’ll get 24-hour access to a live veterinarian in case of emergency. This service is included with all policies at no additional charge.
  • Great customer service options: The options to contact Figo customer care are just about limitless. Get in touch via phone, email, text, chat, or Twitter.
  • No maximum enrollment age: There’s no age limit to enroll your pet for coverage. Senior pets may be subject to certain restrictions, like limited mortality benefits or proof of recent wellness testing, but this is standard.
  • 30-day money-back guarantee: If you try Figo and decide it isn’t for you, the company will refund your money (except administrative fees) within 30 days as long as you haven’t made a claim.

Cons Explained

  • Enrollment exam recommended: While Figo doesn’t require a veterinary exam to begin coverage, it may be recommended. If pet owners can’t show proof of a checkup in the 12 months prior to coverage beginning, the company may use the first subsequent exam to establish pre-existing conditions. This could be bad news if your first trip to the vet is for a new issue that ends up being denied.
  • Only covers dogs and cats: Families with additional critters like birds and hamsters won’t find coverage for all their pets with Figo.
  • Exam fees not included: Figo’s base plan doesn’t cover exam fees, which are almost always charged during visits for accidents and illnesses. You can purchase this coverage for a few extra dollars per month.

Available Plans

Figo has recently made improvements to its plan offerings. Where it once only had limited options, it now has three fully customizable plans with three plan options and three power-ups. In addition to these options, pet owners can choose the reimbursement and deductible levels.

Policies cover both accidents and illnesses, with an option to add wellness benefits. Figo does provide optional riders to include exam fees for visits related to accidents or illnesses, wellness, and final arrangement costs, which aren’t included in the standard level of coverage. This additional coverage only adds a few dollars to the monthly premium for most pets.


Add the optional coverage to get exam fees covered for more comprehensive coverage.

Aside from the exam fee, wellness, and extra care rider, you can modify Figo’s pet insurance plans is by tweaking the coverage levels. The annual deductible can be set between $100 and $1,500 for most pets, and reimbursement ranges from 70% to 100%. Annual limits start at $5,000 and go up to unlimited coverage, although certain types of care may have their own limits.

Covered treatment Included Additional fee
Exam fees  
Lab tests  
Continued treatment  
Genetic conditions  
Preventive care    √
Spay/neuter surgery    √
Vaccinations    √
Dental treatment    √
Behavioral treatment  
Alternative/holistic care  
Medical boarding  
Cremation/burial  ✓

Plan Pricing

In terms of pure affordability, Figo’s premiums reach far lower price points than most competitors. Even the provider’s most expensive plans are surprisingly budget-friendly. Still, it’s important to remember that these plans offer less coverage than some of the pricier options from other companies. Exam fees alone typically cost about $50 per visit, which you’ll have to pay out of pocket without Figo’s exam fee rider.

The table below outlines the price range for Figo’s base policies and the additional monthly cost of including exam fee coverage.

  Base plan monthly premium Exam fees rider
Dog: 1 year $22.41 to $29.68 $5.33
Dog: 3 year $22.36 to $29.62 $5.32
Dog: 6 year $33.53 to $44.41 $7.98
Dog: 12 year $88.53 to $117.26 $21.09
Cat: 1 year $11.31 to $14.98 $2.69
Cat: 3 year $10.47 to $13.85 $2.49
Cat: 6 year $15.28 to $20.24 $3.64
Cat: 12 year $46.37 to $61.41 $11.04

Waiting Periods

As with most pet insurance policies, coverage doesn’t begin immediately after you sign up with Figo. Still, waiting periods are relatively short for the industry: just one day for injuries and 14 days for illnesses. Note that certain orthopedic conditions may have a six-month waiting period. Waiting periods may be reduced or eliminated if you voluntarily submit a veterinary exam within the first 45 days (that took place between 10 days before and 30 days after the effective date), but keep in mind that you’ll have to pay for this examination entirely out of pocket.

Pre-Existing Conditions

Any pre-existing condition that presented symptoms before coverage began or during the applicable waiting period isn’t eligible for reimbursement through Figo’s policies. This part is standard for a pet insurance policy. What is a bit outside the norm is that Figo reserves the right to disqualify conditions as pre-existing if they are identified during your pet’s first visit to a vet after coverage begins. This is only enforceable if you can’t produce vet records from the year prior to the policy start date, but it’s a good reason to get a quick checkup done just to be safe.

Coverage Limits

Figo offers different annual limits that place a cap on the amount that can be paid by the policy each year. The cheapest plans max out at a $5,000 annual limit, but unlimited coverage is available for a higher premium.

In addition to annual limits, Figo also places maximum lifetime limits on some policies, something that most competitors don’t do. These depend on the state and the age of the pet, but you can expect a lifetime limit of $100,000 for the cheapest policies. Unlimited plans may not have a lifetime limit at all.

Plan Exclusions

There are some specific conditions that are excluded in the fine print, such as parasite treatments and experimental treatments. See the Figo sample policy for a more complete list of exclusions.


Every pet insurance company has exclusions. Be sure to read the policy’s terms and conditions to know what is and isn’t covered.


As a tech-focused company, Figo makes it easy to file claims anytime you get a vet bill. The fastest way to get reimbursed is through the provider’s smartphone app, which offers assistance from Evie, Figo’s AI claims assistant. If technology isn’t really your thing, you can also submit claims by phone, email, fax, or snail mail. Figo tries to process all claims within two to 10 business days.

Customer Service

No matter how you prefer to get assistance, Figo can make it happen. Customer service is available over the phone, via text, live chat, email, and even through Twitter. You can also get help through Figo’s industry-leading smartphone app. The app, Pet Cloud, lets customers connect, file claims, and communicate with licensed veterinarians, and is almost a standalone service in itself. Access to Pet Cloud is included with all plans for no additional charge.

Third-Party Ratings

We always take ratings with a grain of salt, but it’s worth mentioning that Figo doesn’t fare as well as some other providers in the pet insurance space. The company has a B rating from the Better Business Bureau, likely due to a high volume of complaints submitted over the past year, many involving mid-policy changes in underwriters and premiums or various claims denials. The majority of competitors hold an A rating or better.

Figo’s top-listed underwriter, Independence American Insurance Company, has been given an A- financial stability rating from AM Best. This is far from a bad rating and actually falls within the agency’s “Excellent” rating category. Still, Figo’s underwriter isn’t quite as strong as others.

Competition: Figo vs. Petplan

Figo and Petplan provide similar pet coverage with straightforward accident-and-illness policies. When we matched comparable coverage levels, we found that Petplan’s policy was around $30 more expensive per month. Petplan also had significantly longer waiting periods on injuries, which lasted 15 days compared to Figo’s one-day wait. The only difference is that Petplan covers exam fees for no additional charge; however, this still doesn’t make up for the difference. Figo is the clear winner here.

  Figo Petplan
Animals Covered Dogs and cats Dogs and cats
Example Cost $43.63 to insure a two-year-old dog with 90% coverage, no annual limit, and a $100 deductible $109.80 to insure a two-year-old dog with 90% coverage, no annual limit, and a $250 deductible
Coverage Type Accident and illness; wellness Accident and illness
Waiting Period Injuries: 1 day; Illnesses: 14 days Injuries: 15 days; Illnesses: 15 days

The sticker price on Figo’s affordable pet insurance policies may tempt some pet owners to jump on board right away. While it’s true that these plans are easy to fit within almost any budget, there are some severe limitations that could lead to higher out-of-pocket costs. For example, Figo won’t cover some common ailments and occasionally restricts the type of treatments that can be administered.

You’ll also have to pay out of pocket for exam fees if you don’t opt for this extra coverage, which could add up to hundreds of dollars per year depending on how frequently you visit the vet. Before you sign up with Figo, do the math to make sure you’ll really be getting your money’s worth.


Figo is just one of dozens of pet insurance providers we’ve reviewed to help pet parents make the right choice on coverage. Using our methodology for reviewing pet insurance companies with your budget in mind, we weighed policy pricing heavily against covered treatments, limitations, and any out-of-pocket costs you might incur beyond monthly premiums. We also considered customer experience, both by interacting with the provider firsthand and by looking at third-party ratings.

Article Sources

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  1. Wellness Pet Food. "The Average Cost of Taking Your Pet to the Veterinarian." Accessed Aug. 7, 2021.

  2. Better Business Bureau. "Figo Pet Insurance." Accessed Aug. 7, 2021.

  3. AM Best. "AM Best Places Credit Ratings of Independence Holding Company and Its Subsidiaries Under Review With Developing Implications." Accessed Aug. 7, 2021.