DEFINITION of 'Bank Marketing Association - BMA'

The publishing arm of the American Bankers Association, a trade association and lobbying group representing the US banking industry. The BMA publishes periodic newsletters on the subject of marketing financial services.

Also known as the ABA Marketing Network.

BREAKING DOWN 'Bank Marketing Association - BMA'

The BMA produces many publications that address issues relevant to the banking industry, such as compliance, new regulations, customer retention and earnings growth. It also provides services and networking opportunities for members, and recommends reference and promotional materials.

RELATED TERMS
  1. ABA Transit Number

    An ABA transit number that appear on standard checks and are ...
  2. Australian Bankers Association ...

    An association of banks that work on behalf of its member financial ...
  3. Futures Industry Association - ...

    An association of futures commission merchants, banks and trading ...
  4. Consumer Bankers Association - ...

    A U.S. trade organization representing financial institutions ...
  5. Lobby

    A group of like-minded people banded together to influence an ...
  6. American Petroleum Institute

    A leading oil and gas industry trade association. The American ...
Related Articles
  1. Investing

    Which Industry Spends the Most on Lobbying?

    All major companies have lobbyists gunning for their interests in DC. Here is a breakdown of the top spenders on lobbying.
  2. Investing

    Breaking Down the First Trust NASDAQ ABA Community Bank ETF (QABA)

    Get an analysis of the First Trust NASDAQ ABA Community Bank ETF, the single best pure-play ETF for investors seeking exposure to small-cap bank stocks.
  3. Financial Advisor

    A Day in the Life of an Investment Banker

    Take a look at a day in the life of an investment banker, one of the most sought-after and stressful jobs in the financial sector.
  4. Personal Finance

    Personal Banker: Job Description & Average Salary

    Discover the job duties and typical salary of a personal banker, and identify the education and skill set needed to be successful in the field.
  5. Personal Finance

    Private Banker: Job Description & Average Salary

    Discover what a career in private banking entails, including a job description, education and training, necessary skills and licensing, and an average salary.
  6. Personal Finance

    What Does an Investment Banker Do?

    An investment banker works for a financial institution that helps companies, governments and agencies raise money by issuing securities.
  7. Investing

    Evaluating Paid Investing Newsletters

    Investopedia explains: There are many different newsletters available, and investors must decide which is most appropriate for their investing style.
  8. Personal Finance

    Career Advice: Investment Banking Vs. Commercial Banking

    Read an in-depth review of the differences between a career in investment banking and a career in commercial banking, including how to decide between them.
  9. Personal Finance

    Career Advice: Investment Banking Vs. Private Banking

    Examine the two potential career options of investment banking and private banking, with an eye toward choosing the most suitable career.
  10. Personal Finance

    Is a Career in Investment Banking Worth It?

    Discover why many finance professionals are wondering whether an investment banking career is worth it. Consider the challenges of this profession.
RELATED FAQS
  1. How do I obtain a banker's acceptance?

    Find out how to obtain a banker's acceptance, why you should treat it like a short-term loan and when you would most likely ... Read Answer >>
  2. Why is marketing important to a company in the utilities sector?

    Find out what a banker's acceptance is, how it works, and why it should be considered a safe and liquid money market instrument. Read Answer >>
  3. What's the average salary of an investment banker?

    Compare average annual salaries of investment bankers based on position. Different levels of the career result in different ... Read Answer >>
  4. How do investment banks help the economy?

    Learn more about the functions of investment banks in a modern economy and how investment banks have been treated differently ... Read Answer >>
  5. What is the Activities of Daily Living (ADL) hierarchy scale?

    Find out how a banker's acceptance is different than a post-dated check, even though both instruments represent a claim against ... Read Answer >>
Hot Definitions
  1. IRR Rule

    A measure for evaluating whether to proceed with a project or investment. The IRR rule states that if the internal rate of ...
  2. Short Covering

    Short covering is buying back borrowed securities in order to close an open short position.
  3. Covariance

    A measure of the degree to which returns on two risky assets move in tandem. A positive covariance means that asset returns ...
  4. Liquid Asset

    An asset that can be converted into cash quickly and with minimal impact to the price received. Liquid assets are generally ...
  5. Nostro Account

    A bank account held in a foreign country by a domestic bank, denominated in the currency of that country. Nostro accounts ...
  6. Retirement Planning

    Retirement planning is the process of determining retirement income goals and the actions and decisions necessary to achieve ...
Trading Center