Table of Contents
Table of Contents

What Is a Bear in Investing? How Bears Trade, Pros, and Cons

What Is a Bear?

A bear is an investor who believes that a particular security, or the broader market is headed downward and may attempt to profit from a decline in stock prices. Bears are typically pessimistic about the state of a given market or underlying economy. For example, if an investor were bearish on the Standard & Poor's (S&P) 500, that investor would expect prices to fall and attempt to profit from a decline in the broad market index.

A bear may be contrasted with a bull.

Key Takeaways

  • A bear is an investor who is pessimistic about the markets and expects prices to decline in the near- to medium-term.
  • A bearish investor may take short positions in the market to profit off of declining prices.
  • Often, bears are contrarian investors, and over the long-run bullish investors tend to prevail.
  • Bears can be contrasted with bulls, who are optimistic about the market's future.

Market Mentalities: Bulls Vs. Bears

Understanding Bears

Bearish sentiment can be applied to all types of markets including commodity markets, stock markets, and the bond market. The stock market is in a constant state of flux as the bears and their optimistic counterparts, bulls, attempt to take control. Over the past 100 years or so, the U.S. stock market has increased, on average, by about 10% per year, inclusive of dividends.

This means that every single long-term market bear has lost money. That said, most investors are bearish on some markets or assets and bullish on others. It is rare for someone to be a bear in all situations and all markets.


A bear market technically occurs when market prices drop 20% or more from recent highs.

Bear Behaviors

Because they are pessimistic concerning the direction of the market, bears use various techniques that, unlike traditional investing strategies, profit when the market falls and lose money when it rises. The most common of these techniques is known as short selling. This strategy represents the inverse of the traditional buy-low-sell-high mentality of investing. Short sellers buy low and sell high, but in reverse order, selling first and buying later once -- they hope -- the price has declined.

Short selling is possible by borrowing shares from a broker to sell. After receiving the proceeds from the sale, the short seller still owes the broker the number of shares he borrowed. His objective, then, is to replenish them at a later date and for a lower price, enabling him to pocket the difference as profit. Compared to traditional investing, short selling is fraught with greater risk. In a traditional investment, because the price of a security can only fall to zero, the investor can only lose the amount he invested. With short selling, the price can theoretically rise to infinity. Therefore, no limit exists on the amount a short seller stands to lose.

Bearish Characteristics

Characteristics of a bear market include:

  • A prolonged period of declining stock prices (usually by at least 20% or more over a minimum of two months)
  • A weak or weakening economy
  • Declining investor confidence
  • Declining investor optimism
  • Rising unemployment
  • A general expectation that things will be depressed for an extended period

Example of a Bear

Certain high-profile investors have become famous for their persistent bearish sentiment. Peter Schiff is one such investor known in Wall Street circles as the quintessential bear. A stockbroker and author of several books on investing, Schiff evinces unwavering pessimism on paper investments, such as stocks, and prefers those with intrinsic value, such as gold and commodities. Schiff garnered accolades for his prescience in predicting the Great Recession of 2007 to 2009 when, in August 2006, he compared the U.S. economy to the Titanic.

It should be noted, however, that Schiff, throughout his career, has made many doom-and-gloom predictions that never came to fruition.

How Can Bears Profit from Down Markets?

Bears are pessimistic about the market and think that it will go down. A bear can profit from being right about this by selling stocks or ETFs short in the market. This involves borrowing shares and then selling them, hoping to buy them back lower and return the shares to the lender. There are also inverse ETFs and mutual funds that rise when markets fall. Bears can also use derivatives such as buying put options or selling futures to go short.

How Long Do Bear Markets Last?

Bear markets occur regularly throughout history and are normal. On average, bear markets in the U.S. have lasted 289 days (around 9.50 months). In contrast, bull markets have lasted, on average, 2 years and 8 months.

Why Are They Called Bulls and Bears?

There are a few competing theories of where the terms bulls and bears came from. One suggestion is that bulls attack by bringing their horns upward, while bears attack by swiping their paws downward. A second theory claims it originates from the early fur trade, where bearskins were seen as particularly risky.

Article Sources
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  2. Wayback Machine; Euro Pacific Capital Inc. "Prophet of Doom?"

  3. CNBC. "What Is a Bear Market and How Is it Affecting Your Portfolio?"

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