What is 'Financial Exposure'?

Financial exposure is the amount an investor stands to lose in an investment. For example, the financial exposure involved in purchasing a car would be the initial investment amount minus the insured portion. Knowing and understanding financial exposure, which is an alternative name for risk, is a crucial part of the investment process.

BREAKING DOWN 'Financial Exposure'

As a general rule, investors are always seeking to limit their financial exposure, which helps maximize profits. For instance, if 100 shares of a stock purchased at $10 a share appreciated to $20, selling 50 shares would eliminate the financial exposure. The only risk going forward would be to the profit made as the investor has already recouped the principal amount. Conversely, if the stock decreased from the original purchase price of $10 to $5 per share, the investor would have lost half the original principal amount.

Financial exposure applies not only to investing in the stock market; financial exposure exists whenever an individual stands to lose any of the principal value invested. Purchasing a home is an excellent example of financial exposure. If the value of real estate declines, and the homeowner sells at a lower price than the original purchase price, the homeowner recognizes a loss on the investment.

Reducing Financial Exposure

The simplest way to reduce financial exposure is to put money into principal-protected investments with little to no risk. Certificates of Deposit or savings accounts are two ways to    reduce financial exposure drastically. Federal Deposit Insurance Corporation guarantees both investments up to the qualified coverage amounts. However, with no risk, an investment provides little return. In addition, if there is little financial exposure, this leaves a conservative investor vulnerable to other risks such as inflation.

Another way to reduce financial exposure is to diversify among many investments and asset classes. To build a less volatile portfolio, an investor should have a combination of stocks, bonds, real estate and other various asset classes. Within the equities, there should be further diversification among market capitalizations and exposure to domestic and international markets. When an investor diversifies his or her portfolio successfully among many asset classes, it should reduce overall volatility. If the market turns bearish, non-correlating asset classes will reduce the downside.

Hedging is another way to reduce financial exposure. There are many ways to hedge a portfolio or an investment. The New York Times reported in 2007 that Southwest Airlines had purchased oil future contracts at lower prices in anticipation as a hedge. Then, when oil prices were skyrocketing and causing the airline industry to raise ticket prices and shrink margins, Southwest maintained lower ticket prices. This caused consumers to buy the lower-priced Southwest tickets regardless of brand loyalty.

An investor can hedge in the stock market by using options, inverse exchange-traded funds or bear-oriented funds. Gold is one of the most common hedges, and it typically appreciates with an inflating dollar or volatile markets.

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