What Is a Pro Forma Invoice? Required Information and Example

Pro Forma Invoice

Investopedia / Nez Riaz

What Is a Pro Forma Invoice?

A pro forma invoice is a preliminary bill of sale sent to buyers in advance of a shipment or delivery of goods. It will typically describe the purchased items and other important information, such as the shipping weight and transport charges.

Key Takeaways

  • Pro forma invoices are sent to buyers ahead of a shipment or delivery of goods or services.
  • Most pro forma invoices provide the buyer with a precise sale price.
  • No guidelines dictate the exact presentation or format of a pro forma invoice
  • A pro forma invoice requires only enough information to allow customs to determine the duties needed from a general examination of the included goods.

Understanding Pro Forma Invoices

Pro forma invoices often come into play with international transactions, especially for customs purposes on imports. A pro forma invoice is different from a simple price quotation in that it is a binding agreement, although the terms of sale are subject to change.

Businesses in virtually all industries use pro forma invoices to satisfy their internal purchase approval process. Pro forma invoices streamline the sales process by eliminating additional back-and-forth after a sale goes through, as all terms have been agreed to upfront.

Most pro forma invoices provide the buyer with a precise sale price. They include an estimate of any commissions or fees, such as applicable taxes or shipping costs. Although the pro forma invoice may be subject to change, it represents a good faith estimate to avoid exposing the buyer to any unexpected and significant charges once the transaction is final.

A firm may send a pro forma invoice before shipping any agreed-upon deliverables or with the shipped items. Although it contains exact cost details associated with the sale, it is not an official demand for payment. No guidelines dictate the exact presentation or format of a pro forma invoice, and it may or may not resemble other commercial invoices.

If a company uses a pro forma invoice for U.S. customs, it must present a commercial invoice within 120 days.

Required Information

Specific documentation is required before goods can pass through customs in the U.S. A traditional commercial invoice must list substantial information such as the buyer and the seller, a description of the goods, the quantity, the value for all the shipped items, and the location of the purchase.

A pro forma invoice requires only enough information to allow customs to determine the duties needed from a general examination of the included goods. If a firm uses a pro forma invoice for customs, it must present a commercial invoice within 120 days.

Why Use a Pro Forma Invoice?

A pro forma invoice is used to communicate the expected costs, fees, and date of delivery for an order or product. Although it is not final, it represents a good-faith estimate of the costs that the buying party should expect to pay.

A pro-forma invoice provides the buyer with an opportunity to negotiate on the terms of delivery. If the buyer is not satisfied with the price, quantity, or delivery timeline, they can contact the manufacturer to reach a mutually-satisfactory conclusion. Although there is no legal requirement to issue a pro forma invoice, this is generally a good idea because it allows manufacturers to avoid disputes at the time of delivery.

Pro Forma Invoice vs. Final Invoice

While a pro forma invoice represents a preliminary notification of the terms of a purchase agreement, a formal invoice is an official commercial instrument that informs the receiving party of their payment obligations. A formal invoice is usually issued at the time of delivery, and constitutes a request for payment by the receiving party.

Unlike an official invoice, a pro forma invoice is simply used to prevent misunderstandings about the amount due. It is usually issued at the time an order is placed, so that the buyer can clarify any questions about the price or date of delivery.

Pro Forma Invoice Example

If the relevant parties have already completed a sale, a commercial invoice records it. If the transaction has not yet occurred, the selling firm may use a pro forma invoice. A firm may also use a pro forma invoice if the terms of the sales contract specify that full payment is not due until the buyer receives certain goods. 

A bakery customer, for example, might agree to the price of a cake on a pro forma invoice, and the baker will deliver the cake once it is ready. The customer will then pay for it when they receive the invoice. The final invoice amount will be the same or close to the amount on the pro forma invoice.

What Is In a Pro Forma Invoice?

Most pro forma invoices provide the buyer with a precise sale price. It includes an estimate of any commissions or fees, such as applicable taxes or shipping costs. Although the pro forma invoice may be subject to change, it represents a good faith estimate to avoid exposing the buyer to any unexpected and significant charges once the transaction is final.

Why Are Pro Forma Invoices Used?

Pro forma invoices often come into play in international transactions, especially for customs purposes on imports. Businesses in virtually all industries use pro forma invoices to satisfy their internal purchase approval process. Pro forma invoices streamline the sales process by eliminating additional back-and-forth after a sale goes through, as all terms have been agreed to upfront.

When Are Pro Forma Invoices Sent?

A firm may send a pro forma invoice before shipping any agreed-upon deliverables or with the shipped items. While it does contain exact cost details associated with the sale, it is not an official demand for payment. No guidelines dictate the exact presentation or format of a pro forma invoice, and it may or may not resemble other commercial invoices.

How Does a Commercial Invoice Differ From a Pro Forma Invoice?

A traditional commercial invoice must list substantial information such as the buyer and the seller, a description of the goods, the quantity, the value for all the shipped items, and the location of the purchase. A pro forma invoice requires only enough information to allow customs to determine the duties needed from a general examination of the included goods. If a company uses a pro forma invoice for customs, it must present a commercial invoice within 120 days.

The Bottom Line

A pro forma invoice is a preliminary document that outlines the terms of sale when an order is placed. Although it is not final, a pro forma invoice should give the buyer a clear understanding of the terms of sale, including the price, date of delivery, and any additional fees. However, they are less official than a formal invoice, which is typically issued at the time of delivery.

Article Sources
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  1. International Trade Administration. "Pro Forma Invoice."

  2. United States Customs and Border Patrol, “Importing Into the United States,” Page 38. 

  3. Zoho. "What Is a Pro Forma Invoice?"

  4. Freshbooks. "What Is a Pro Forma Invoice?"

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