Variable Universal Life (VUL) Insurance

What Is Variable Universal Life (VUL) Insurance?

Variable universal life (VUL) is a type of permanent life insurance policy with a built-in savings component that allows for the investment of the cash value. Like standard universal life insurance, the premium is flexible. VUL insurance policies typically have both a maximum cap and minimum floor on the investment return associated with the savings component.

VUL insurance has investment subaccounts that allow for the investment of the cash value. The function of the subaccounts is similar to a mutual fund. Exposure to market fluctuations can generate significant returns, but may also result in substantial losses. This insurance gets its name from the varying results of investment in the ever-fluctuating market. While VUL insurance offers increased flexibility and growth potential over a traditional cash value or a whole life insurance policy, policyholders should carefully assess the risks before purchasing it.

Key Takeaways

  • Variable universal life (VUL) insurance is a type of permanent life insurance policy that allows for the cash component to be invested to produce greater returns.
  • VUL insurance policies are built on traditional universal life insurance policies but have a separate subaccount that invests the cash piece in the market.
  • As a result, the return to the cash component is not guaranteed year after year.
  • VUL insurance policies will have a maximum cap as well as a floor (usually 0%) on the returns that the investment part receives.

How Variable Universal Life (VUL) Insurance Works

Like universal life insurance, VUL insurance combines a savings component with a separate death benefit, allowing for greater flexibility in managing the policy. Premiums are paid into the savings component. For a VUL insurance policy, the savings element consists of separately managed accounts, referred to as “subaccounts.” Each year the life insurer deducts what it needs to cover mortality and administrative costs. The rest remains in the separate accounts to earn further interest.

In a whole life policy, the life insurer assumes the investment risk by guaranteeing a minimum cash value growth. By separating the savings component and the death benefit component, the life insurer transfers the investment risk of the VUL policy to the insured. The insured must assume the likelihood that the separate account may generate negative returns, which will reduce the cash value. Significant and sustained losses compromise the cash value. As a result, the insured may need to remit higher premium payments to cover the cost of the insurance and rebuild the cash value.

By separating the savings component and the death benefit component, the life insurer transfers the investment risk of the VUL policy to the insured.

The separate subaccount is structured like a family of mutual funds. Each has an array of stock and bond accounts, along with a money market option. Some policies restrict the number of transfers into and out of the funds. If a policyholder has exceeded the number of transfers in a year and the account in which funds are invested performs poorly, they may need to pay a higher premium to cover the cost of insurance.

In addition to the standard administration and mortality fees paid by the policyholder each year, the subaccounts deduct management fees that can range from 0.05% to 2%. Because the subaccounts are securities, the life insurance representative must be a licensed producer and registered with the Financial Industry Regulatory Authority (FINRA).

The growth of the VUL insurance policy’s cash value is tax-deferred. Policyholders may access their cash value by taking a withdrawal or borrowing funds. However, if the cash value falls below a specific level, additional premium payments must be made to prevent the policy from lapsing.

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  1. Allstate. "What Is Variable Universal Life Insurance?" Accessed Sept. 10, 2020.

  2. FINRA. "Insurance." Accessed Sept. 10, 2020.

  3. U.S. Securities and Exchange Commission. "Investor Bulletin: Variable Life Insurance." Accessed Sept. 10, 2020.