University of Sussex, London College of Communication


  • 20 years of experience covering topics including finance, nonprofits, e-commerce, travel and music
  • Her articles have appeared in the New York Times, The Economist, the Financial Times, Time Out, Newsday and BBC News.


Vivien was a regular contributor to the New York Times for ten years and now writes for The Economist and many other publications. As a consultant and copywriter for market research and brand strategy firms including Kelton Global, she writes blogs, e-books, thought leadership pieces and white papers about subjects ranging from fashion to finance.

She enjoys turning survey data into compelling narratives and distilling complex topics into straightforward prose for general audiences. 


Vivien received her bachelor’s degree in Media Studies and Spanish from the University of Sussex in Brighton, England, and the Postgraduate Certificate in Periodical Journalism from the London College of Communication.